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With so many different inside sales software available, figuring out which is right for you is tough. You know you want to optimize and streamline your remote sales process but need to figure out which tool is best.

I've got you! In this post I'll help make your choice easy, sharing my personal experiences using dozens of different inside sales tools with various teams and accounts, with my picks of the best inside sales software.

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Best Inside Sales Software Summary

This comparison chart summarizes pricing details for my top inside sales software selections to help you find the best one for your budget and business needs.

Best Inside Sales Software Reviews

Below are my detailed summaries of the best inside sales software that made it onto my shortlist. My reviews offer a detailed look at the key features, pros & cons, integrations, and ideal use cases of each tool to help you find the best one for you.

Best for reducing missed opportunities by prioritizing high-value activities

  • Free 14-day trial
  • From $89/user/month (billed annually)
Visit Website
Rating: 4.6/5

As a general sales productivity app, Mixmax prioritizes email communication and workflow automation with email tracking, templates, CRM sync, nurture sequences, and one-click scheduling. This platform is an online solution that provides more flexibility for email communication with leads.

Why I picked Mixmax: This solution is on my list because of the way it measures revenue generating activities. The interactive reports and dashboards help you track which social media and other communications are getting the most engagement and push these tactics through to the rest of your team to enhance lead generation and increase conversion rates.

Mixmax Standout Features and Integrations

Standout features include sales engagement tracking with actionable insights that help you develop a better-performing sales playbook and one-click meeting scheduling with automated reminders to ensure better attendance.

Integrations include Box, Dropbox, Giphy, Github, Gong, Google Calendar, Markdown, Salesforce, Slack, Twitter, and Zoom.

Pros and Cons

Pros:

  • Intuitive navigation and clean interface
  • Easy to learn and use
  • Combines scheduling, analytics, and email tracking

Cons:

  • Meeting planning with outside platforms is clunky
  • Video conferencing links are not auto-generated

Best for creating and closing the sales pipeline

  • Free demo available
  • Pricing upon request
Visit Website
Rating: 4.3/5

As a comprehensive sales management platform, Outreach strives to integrate conversational intelligence, sales engagement, and revenue intelligence all in one place. This platform was designed as a single source of truth for all sales activities. Sales reps should be able to find everything they need here, including engagement tools, mutual action plans, coaching, deal insights, and sales forecasting.

Why I picked Outreach: This platform caught my eye because of a feature called Mutual Action Plans. With this tool, Outreach aims to build buyer trust and de-risk your deals. Salespeople can use it to digitally collaborate with all stakeholders, allowing any sales plan to evolve with everyone’s needs. This space also acts as a central repository for a deal, so even if stakeholders or team members change, they can still get up to speed right away.

Outreach Standout Features and Integrations

Standout features include an inside sales team dashboard that shows active opportunities and allows the rep to edit close dates, deal values, next steps, and sales stages for every open opportunity and an engagement timeline that shows buyer and seller activities, including meetings, emails, and calls.

Integrations include Constant Contact, Copper, Gmail, HubSpot, Linkedin Sales Navigator, Mailchimp, Microsoft 365, Okta, Rippling, Robly, and Salesforce. All integrations are bi-directional.

Pros and Cons

Pros:

  • Comprehensive array of tools and features
  • Global capabilities with time zone and language options
  • Intuitive user interface for easy navigation

Cons:

  • Steep learning curve if you’re not tech-savvy
  • Complexity of the tool can be difficult to navigate

Best ISO 27701-certified sales intelligence solution

  • Free plan available
  • From $37.45/month (billed annually)
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Rating: 4.2/5

This web-based sales solution is designed to help your organization prospect, qualify, and reach leads with dynamic, accurate data. As the only ISO-certified sales intelligence platform, Lusha empowers your team to tap into their prospecting tools to build and update contact lists with bulk enrichment through custom filters, alerts, and rules.

Why I picked Lusha: What made this platform stand out to me is its prospecting capabilities. Using the contact searching and data verification tools, you can get a list of up to 1,000 leads that connect you directly with decision-makers.

Lusha Standout Features and Integrations

Standout features include intent reports that identify a company’s willingness and readiness to buy your product, job change filters and alerts so you can reach out to warm leads who already know your product, and data enrichment that includes company name, location, industry, size, and technology.

Integrations include Bullhorn, Gmail, HubSpot, Microsoft Dynamics, Outlook, Outreach, Pipedrive, Salesforce, SalesLoft, Zapier, and Zoho.

Pros and Cons

Pros:

  • Chrome extension for instant contact information
  • User-friendly and intuitive navigation
  • Up-to-date contact information and enrichment

Cons:

  • Limited tutorials and support
  • Credit-based app use

Best for closing and managing mortgage deals

  • Free demo available
  • From $60/month
Visit Website
Rating: 4.3/5

As a cloud-based CRM application that incorporates email marketing, telecommunications, sales management, scheduling, and customer management, Velocify offers a massive array of tools in one platform. Currently, Velocify has Pulse® for Salesforce integration, LeadManager Enterprise™ for outreach management, and Dial-IQ® as your outbound sales dialer.

Why I picked Velocify: I added this platform to my list of inside sales software because they bill themselves as a solution for today’s modern mortgage market. They offer their software as part of the ICE Mortgage Technology® Platform to enhance your sales automation, keep your team organized, and prioritize the activities that help your sales reps close more deals.

Velocify Standout Features and Integrations

Standout features include broker and seller portals that allow you to collaborate with wholesale customers, automated underwriting solutions with Fannie Mae and Freddie Mac, and an online customer portal that allows them to fill out an application, engage with their loan officer, and e-sign documents.

Integrations include Adobe Commerce, Constant Contact, Eventbrite, Gong, GoTo Webinar, HubSpot, iContact, Keap, Mailchimp, and Marketo Engage.

Pros and Cons

Pros:

  • User-friendly learning process and intuitive navigation
  • Competitive pricing when compared to similar software
  • Comprehensive customization options for every need

Cons:

  • Takes a lot of effort to custom configure the software
  • Dialer option has a lag when used remotely

Best lead database with over 200 million contacts

  • Free 14-day trial + free plan + free demo available
  • From $49/user/month (billed annually)

This platform is an all-in-one sales intelligence solution that provides you with the tools you need to find new leads and engage new prospects. With a database of over 200 million contacts and 30 million companies, all you need to do to find new leads is build your ideal buyer profile and apply those filters to search the database.

Why I picked Apollo: I like the Apollo platform because you get more than just a lead generation database. This solution takes sales a step farther with a massive template library that allows you to automate and streamline outreach while customizing emails for more personalized connections.

Apollo Standout Features and Integrations

Standout features include a pre-built suite of reports and dashboards that showcase granular insights about message effectiveness and team productivity, as well as automated CRM enrichment that ensures accurate data across your entire tech stack.

Integrations include Gmail, HubSpot, LinkedIn for Business, Marketo Engage, Microsoft Outlook, Salesforce, SalesLoft, SendGrid, and Zapier.

Pros and Cons

Pros:

  • Zapier integration provides access to other apps
  • Once trained, the app is easy to use
  • Massive existing lead database

Cons:

  • Training can take extra time
  • Implementation can be challenging

Best for having the largest integration ecosystem on the market

  • Free demo available
  • Pricing upon request

As a revenue intelligence platform, Gong.io captures all customer interactions from every channel to deliver insights that are designed to help your sales representatives close more deals. With customer data from every call, email, and SMS, Gong runs all essential touchpoints through their AI revenue engine to provide strategy that improves productivity and deals.

Why I picked Gong.io: The main reason Gong caught my eye was their integration capabilities. With one of the most comprehensive integration solutions, Gong can automatically capture and update all data across your entire tech stack to improve visibility across every team and every deal. You can also connect Gong to your power dialer and collect call recordings, customer information, and phone numbers.

Gong.io Standout Features and Integrations

Standout features include a custom coaching program based on your data with actionable guidance for the team and Smart Trackers that can train Gong’s AI to pick up on essential concepts across all customer interactions.

Integrations include Apollo.io, Chili Piper, Conquer, Gainsight, Highspot, HubSpot CRM, Klue, Lessonly, Salesforce, Slack, and Zoom. Gong has over 100 native integrations with more coming soon.

Pros and Cons

Pros:

  • Massive selection of integrations
  • Quick to learn how to use
  • Very easy to implement

Cons:

  • Limited training from the Gong team
  • There are occasional transcription errors

Best for help desk and customer support solutions

  • 7-day free trial
  • From $19/user/month (billed annually)

If you’re looking for an inside sales software to support customers and provide help desk solutions to your team, Front is the platform designed to enable sales, support, and account management teams that deliver service at scale. With this software, your team can streamline customer communication, as it combines the efficiency of a help desk with the visual and navigational elements of email.

Why I picked Front: While Front may seem like an after-sales software that’s focused on customer nurturing, it actually also provides an inbound sales solution with centralized, multi-channel communication and automated routing that ensures leads and prospects can connect with the right people.

Front Standout Features and Integrations

Standout features include collaboration functionalities that allow you to quickly loop in team members or bosses for faster solutions and approvals, as well as customer history and data pulled from bi-directional integrations with your CRM.

Integrations include Asana, DropBox Business, Gmail, HubSpot, Microsoft 365, Salesforce, Slack, Trello, WhatsApp, Zapier, and Zoom Meetings.

Pros and Cons

Pros:

  • Versatile pricing for small businesses and enterprise needs
  • Intuitive navigation for basic features and functionality
  • Easy to learn due to the familiar visuals of an email inbox

Cons:

  • Limited keyword search functionality
  • Complex features have a steeper learning curve

Best as a single, unified platform for executives and salespeople

  • Free trial available
  • Pricing upon request

This web-based inside sales software solution can help empower your revenue team to close more deals through conversation intelligence that provides reps and executives the information they need to spot revenue leaks, improve predictability, and align buyers and sellers. The Copilot product, specifically, powers workflows with generative AI and provides proactive, actionable alerts.

Why I picked Clari Copilot: This solution stood out to me because it highlighted the need to unite execs and reps in one place. Their platform provides sales leaders with real-time pipeline status and executives with reporting tools for the board of directors.

Clari Copilot Standout Features and Integrations

Standout features include real-time monologue and battlecards alerts that help sales reps navigate objections from prospects and enterprise grade security that’s SOC 2 Type 2 certified.

Integrations include BlueJeans Meetings, Freshsales, Google Meet, HubSpot CRM, Microsoft Teams, Outreach, Pipedrive, Salesforce Sales Cloud, Slack, and Zoom Meetings.

Pros and Cons

Pros:

  • Visual tool for better understanding data
  • Intuitive navigation and learning experience
  • Highly collaborative tool for top-down execution

Cons:

  • Data updates can lag
  • Limited information in error messages

Best for all-in-one solutions with sales CRM, project management, and invoicing capabilities

  • Free demo + 14-day basic trial available
  • From $15/user/month (billed annually)

As a sales and marketing tool, Apptivo strives to provide everything you need from a sales engagement platform, including lead management, contact management, campaign management, marketing automation, and an opportunity pipeline with intuitive dashboards.

Why I picked Apptivo: One unique feature that put Apptivo on my radar is the help desk. While many other platforms offer tons of management tools, Apptivo is one of the only ones concerned with customer relationship management from this angle. With these help desk features, you can continue nurturing customer relationships even after you close deals.

Apptivo Standout Features and Integrations

Standout features include CRM tools to track the complete sales process from initial sales call to deal close and expense logging and reporting that are accessible through a mobile app.

Integrations include Dropbox Business, Gmail, Google Drive, Microsoft 365, OneDrive, PayPal, Slack, Stripe, WordPress, and Xero.

Pros and Cons

Pros:

  • Outstanding customer service
  • Highly customizable during the implementation stage
  • Very affordable solution for companies of all sizes

Cons:

  • Some API integrations require more work on the back end
  • Some limited functionality in the mobile app

Best for advanced sales dialing and outreach

  • 7-day free trial
  • From $35/month

A cloud-based sales engagement platform, Kixie PowerCall is meant to enhance sales rep performance with reliable, automated calling and texting through your CRM. As a solution for customer-facing teams, Kixie also offers a Chrome extension that has an advanced suite of outreach features that boost productivity through phone number recognition, one-click calling, and automatic call recording.

Why I picked Kixie PowerCall: This platform made my list because it ensures your auto dialer has comprehensive crossover with your CRM to automatically update customer information and eliminate manual data entry. With bi-directional CRM integrations, your team can find the right information every time and work more efficiently.

Kixie PowerCall Standout Features and Integrations

Standout features include an outbound auto dialing and power dialing to make more calls per minute, inbound call routing that helps customers reach reps faster, and customer support software that monitors calls and coaches sales reps.

Integrations include ActiveCampaign, Anaconda, Capsule, Gong, HighLevel, HubSpot, Pipedrive, Pipeline, Salesforce, and Zoho CRM.

Pros and Cons

Pros:

  • Increases outbound and inbound connections
  • Easy to implement and learn
  • Great customer support team

Cons:

  • Cannot trigger automated calls from the integrated CRM
  • Chrome updates can cause issues with Kixie

Other Inside Sales Software

Here are some additional inside sales software options that didn’t make it onto my shortlist, but are still worth checking out:

  1. ExecVision

    Conversation intelligence platform with a proprietary AI-powered engine

  2. Numerik

    For providing salespeople with more targeted direction

  3. Creatio CRM

    For no-code workflow automation

  4. Really Simple Systems

    CRM-focused sales software for small teams

  5. LeadSquared

    Software for lead management and sales tracking features

  6. Salesloft

    Sales software with AI-driven predictability insights

  7. Bitrix24

    For custom workspaces with replacements for other SaaS solutions

  8. Freshsales

    All-in-one option with CRM, outreach, and lead management features

  9. DialedIn

    Inside sales software for call center-focused solutions

  10. Salesforce Sales Cloud

    Sales software driven by AI and GPT features

  11. Pipedrive

    Sales software for small companies with pipeline-focused initiatives

Inside Sales Software Selection Criteria

When selecting the best inside sales software to include in this list, I considered common buyer needs and pain points like lead management and integration capabilities. I also used the following framework to keep my evaluation structured and fair:

Core Functionality (25% of total score)
To be considered for inclusion in this list, each solution had to fulfill these common use cases:

  • Lead tracking
  • Contact management
  • Sales forecasting
  • Email integration
  • Reporting and analytics

Additional Standout Features (25% of total score)
To help further narrow down the competition, I also looked for unique features, such as:

  • AI-driven insights
  • Customizable dashboards
  • Mobile app availability
  • Social media integration
  • Automated workflow triggers

Usability (10% of total score)
To get a sense of the usability of each system, I considered the following:

  • Intuitive interface
  • Easy navigation
  • Customization options
  • User training resources
  • Fast performance

Onboarding (10% of total score)
To evaluate the onboarding experience for each platform, I considered the following:

  • Availability of training videos
  • Interactive product tours
  • Access to templates
  • Webinars for new users
  • Responsive chatbots

Customer Support (10% of total score)
To assess each software provider’s customer support services, I considered the following:

  • Availability of live chat support
  • 24/7 customer service
  • Comprehensive knowledge base
  • Community forums
  • Response time to inquiries

Value For Money (10% of total score)
To evaluate the value for money of each platform, I considered the following:

  • Pricing tiers and options
  • Features included at each price level
  • Competitor pricing comparison
  • Discounts for annual subscriptions
  • Free trial availability

Customer Reviews (10% of total score)
To get a sense of overall customer satisfaction, I considered the following when reading customer reviews:

  • User satisfaction ratings
  • Commonly praised features
  • Reported issues or bugs
  • Customer service feedback
  • Overall recommendation rate

How to Choose Inside Sales Software

It’s easy to get bogged down in long feature lists and complex pricing structures. To help you stay focused as you work through your unique software selection process, here’s a checklist of factors to keep in mind:

FactorWhat to Consider
ScalabilityHow well will the software grow with your team? Consider if it can handle an increase in users or data without performance issues.
IntegrationsDoes it connect with your existing tools like CRM or email platforms? Check for easy API access or pre-built integrations to save time.
CustomizabilityCan you tailor it to your specific sales processes? Look for options that let you adjust workflows and data fields to suit your needs.
Ease of useIs the interface user-friendly for your team? A simple, intuitive design reduces training time and speeds up adoption.
Implementation and onboardingHow long does it take to get set up? Evaluate the resources provided for onboarding, such as tutorials and support, to ensure a smooth transition.
CostAre the pricing plans clear and within your budget? Consider the total cost of ownership, including any hidden fees or add-ons.
Security safeguardsDoes it comply with your security standards? Look for encryption, data privacy features, and compliance with regulations like GDPR.
Support availabilityWhen can you reach support if issues arise? Ensure there’s adequate support during your business hours, whether via chat, phone, or email.

Inside sales software continues to evolve rapidly, reflecting broader trends in sales technology and the growing sophistication of revenue operations. These advancements are driven by a demand for greater efficiency, deeper insights, and a more personalized sales approach. Analyzing recent product updates, press releases, and release logs reveals several key trends shaping the future of inside sales software.

Evolving Features and Technologies

  • Integration of AI and Machine Learning: AI functionalities are increasingly being integrated to provide predictive analytics, lead scoring, and automated customer interaction insights, helping sales teams to prioritize their efforts more effectively.
  • Enhanced Automation: Automation features are expanding beyond simple task automation to include more advanced aspects of the sales process, such as automated outreach and follow-ups based on customer behavior or engagement metrics.
  • Increased Focus on Data Analytics: There is a clear trend towards more sophisticated data analytics capabilities, enabling sales teams to leverage data for strategic planning, performance tracking, and real-time decision-making.

Most Important and In-Demand Features

  • CRM Integration: Seamless integration with CRM systems remains crucial, as it ensures that sales teams have access to comprehensive customer data, enabling more informed interactions and strategies.
  • Collaboration Tools: Features that enhance collaboration among sales team members, even in remote or hybrid environments, are increasingly important, facilitating the sharing of insights and strategies.

Novel and Unusual Functionality

  • Voice and Sentiment Analysis: Some of the most novel features include the ability to analyze voice tones and sentiments in sales calls, providing sales reps with deeper insights into customer emotions and reactions.

Features Losing Ground

  • Standard Reporting: Basic reporting functionalities are becoming less valued as users seek more advanced analytics that offer deeper insights and actionable intelligence.
  • Rigid, One-Size-Fits-All Solutions: There is a declining interest in inflexible software solutions, as businesses increasingly look for customizable and scalable tools that can adapt to their evolving needs.

For revenue operation leaders, staying on top of these trends is important for selecting software that not only addresses current needs but is also poised to adapt to future sales landscapes. As such, prioritizing software with advanced analytics, AI integration, and personalization capabilities will be key to driving sales success in the evolving digital marketplace.

What Is Inside Sales Software?

Inside sales software is a tool that helps sales teams connect with customers without meeting in person. It lets you manage leads, track sales pipelines, make calls, send emails, and automate routine tasks—all from your computer. Sales reps, managers, and anyone handling remote selling use this to stay organized, keep up with prospects, and close deals faster, whether they're in the office or working from home.

Features

When selecting inside sales software, keep an eye out for the following key features:

  • Lead tracking: Helps you monitor and manage potential customers throughout the sales pipeline.
  • Contact management: Organizes and stores contact information for easy access and communication.
  • Sales forecasting: Provides insights and predictions to help plan future sales activities and targets.
  • Email integration: Connects with email platforms to streamline communication and follow-ups.
  • Reporting and analytics: Offers data-driven insights to evaluate sales performance and strategies.
  • AI-driven insights: Uses artificial intelligence to provide recommendations and optimize sales efforts.
  • Customizable dashboards: Allows you to tailor your interface to display relevant metrics and data.
  • Mobile app availability: Enables sales activities and updates on the go, ensuring flexibility.
  • Automated workflow triggers: Saves time by automating repetitive tasks and processes.
  • Security safeguards: Protects sensitive customer data and complies with privacy regulations.

Benefits

Implementing inside sales software provides several benefits for your team and your business. Here are a few you can look forward to:

  • Improved efficiency: Automated workflows reduce manual tasks, freeing up time for more strategic activities.
  • Better organization: Centralized contact management keeps all customer information in one place for easy access.
  • Enhanced communication: Email integration ensures timely follow-ups and consistent interactions with leads.
  • Data-driven decisions: Reporting and analytics provide insights to make informed sales strategies and adjustments.
  • Increased flexibility: Mobile app availability allows sales teams to work and update information from anywhere.
  • Accurate predictions: Sales forecasting helps in setting realistic targets and anticipating market trends.
  • Secure data handling: Security safeguards protect customer information and maintain compliance with regulations.

Costs & Pricing

Selecting inside sales software requires an understanding of the various pricing models and plans available. Costs vary based on features, team size, add-ons, and more. The table below summarizes common plans, their average prices, and typical features included in inside sales software solutions:

Plan Comparison Table for Inside Sales Software

Plan TypeAverage PriceCommon Features
Free Plan$0Basic contact management, lead tracking, and email integration.
Personal Plan$5-$25/user/monthAdvanced contact management, basic analytics, and limited customization options.
Business Plan$30-$60/user/monthFull analytics, custom dashboards, mobile app access, and automated workflows.
Enterprise Plan$70+/user/monthAdvanced security features, full customization, priority support, and comprehensive reporting tools.

Inside Sales Software FAQs

Here are some answers to common questions about inside sales software:

What are the types of inside sales software?

There are several types of inside sales software, each catering to different aspects of the sales process. Understanding these types can help organizations choose the right tools to enhance their sales operations:

  1. CRM (Customer Relationship Management) Software:
    • Centralizes customer data and interactions, providing sales teams with detailed insights into customer behaviors and preferences. This software type is essential for managing leads, opportunities, and customer accounts.
  2. Sales Engagement Platforms:
    • These platforms automate and optimize customer interactions across various channels, including email, phone, and social media. They provide features like email templates, call scripts, and activity tracking to enhance engagement efficiency.
  3. Dialer Software:
    • Specifically designed for making and managing calls, dialer software can automate dialing processes, record calls, and provide analytics on call outcomes, helping sales teams maximize their phone-based outreach. There are several types of dialer software available, including sales dialer tools and auto-dialer software.
  4. Sales Automation Tools:
    • These tools automate repetitive tasks within the sales process, such as follow-ups, scheduling, and updating sales records, allowing sales reps to focus more on selling and less on administrative tasks.
  5. Email Tracking Software:
    • This software provides insights into how recipients interact with sent emails, offering metrics like open rates, click rates, and reply rates, which can inform follow-up strategies and content optimization.
  6. Sales Analytics and Performance Management:
    • These tools offer detailed analytics and reporting features that help sales managers track performance, identify trends, and make data-driven decisions to improve sales strategies and outcomes.
  7. Sales Training and Onboarding Software:
    • Designed to accelerate the training and ramp-up time for new sales reps, these tools provide educational content, simulations, and progress tracking to enhance sales skills and product knowledge.
  8. Proposal and Quote Management Software:
    • These tools streamline the creation, sending, and tracking of sales proposals and quotes, ensuring accuracy and consistency while enabling faster turnaround times for closing deals.

By selecting the appropriate mix of inside sales software, organizations can optimize their sales processes, improve rep productivity, enhance customer engagement, and ultimately drive higher sales performance.

How secure is my data with inside sales software?

Inside sales software providers typically implement security measures like encryption and data privacy protocols to protect your information. It’s essential to verify that the software complies with relevant regulations, such as GDPR, to ensure data safety. Always review the provider’s security policies and consider additional safeguards, like two-factor authentication, for enhanced protection.

How does inside sales software speed up deal cycles?

Look for automated follow-ups, task triggers, and deal alerts. These features help your team close faster with less manual work.

What metrics should we track in inside sales software?

Monitor lead response time, deal speed, and activity volume. These show if the software improves your team’s workflow.

What’s Next:

If you're in the process of researching inside sales software, connect with a SoftwareSelect advisor for free recommendations.

You fill out a form and have a quick chat where they get into the specifics of your needs. Then you'll get a shortlist of software to review. They'll even support you through the entire buying process, including price negotiations.

Phil Gray
By Phil Gray

Philip Gray is the COO of Black and White Zebra and Founding Editor of The RevOps Team. A business renaissance man with his hands in many departmental pies, he is an advocate of centralized data management, holistic planning, and process automation. It's this love for data and all things revenue operations landed him the role as resident big brain for The RevOps Team.

With 10+ years of experience in leadership and operations in industries that include biotechnology, healthcare, logistics, and SaaS, he applies a considerable broad scope of experience in business that lets him see the big picture. An unapologetic buzzword apologist, you can often find him double clicking, drilling down, and unpacking all the things.

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