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With so many different presales software available, figuring out which is right for you is tough. You know you want to help your presales teams prepare for and manage customer engagements effectively but need to figure out which tool is best. I've got you! In this post I'll help make your choice easy, sharing my personal experiences using dozens of different presales tools with various teams and prospects, with my picks of the best presales software.

Best Presales Software Summary

This comparison chart summarizes pricing details for my top presales software selections to help you find the best one for your budget and business needs.

Best Presales Software Review

Below are my detailed summaries of the best presales software that made it onto my shortlist. My reviews offer a detailed look at the key features, pros & cons, integrations, and ideal use cases of each tool to help you find the best one for you.

Best for customizable digital sales rooms

  • Free plan available
  • From $350/month
Visit Website
Rating: 4.9/5

Dock is a B2B sales and customer onboarding software that centralizes client interactions within a branded workspace, aiming to enhance collaboration and improve the buyer experience.

Why I picked Dock: I picked Dock for its digital sales rooms, which are customizable workspaces that facilitate collaboration between your sales teams and prospects. These workspaces centralize all necessary information, making it accessible in one place. This not only improves your team's alignment but also enhances the buyer's experience, which is particularly beneficial for managing complex sales processes and ensuring that all stakeholders are on the same page.

Standout features include buying signals, dynamic action plans, a flexible workspace editor, custom branding, pricing and order forms, secure sharing, digital signature collection, and customizable templates.

Integrations include Airtable, Pandadoc, Typeform, HubSpot, Salesforce, Slack, and Zoom.

Pros and cons

Pros:

  • Templates for standardizing processes
  • Mutual action plans
  • Analytics for customer engagement

Cons:

  • Salesforce integration only available for higher tiers
  • Learning curve for new users wanting to maximize the features

Best for qualifying, routing, and scheduling leads from anywhere

  • Free demo available
  • From $30/user/month + $150 platform fee
Visit Website
Rating: 4.7/5

Built to be a meeting lifecycle automation platform, Chili Piper helps your revenue operations team connect with potential customers faster through automated qualifying, routing, and scheduling that integrates and syncs directly with your CRM, campaigns, G2 page, web form, or cold calls.

Why I picked Chili Piper: This tool was an essential addition to my list because of a feature called Handoff. With Handoff, sales teams with SDRs and AEs can connect buyers with reps right away — whether you need to use location and company size rules-based routing or you simply want to ensure fairness through round-robin routing.

Chili Piper Standout Features and Integrations

Standout features include Concierge, which allows sales reps to qualify leads directly from your web form, and Instant Booker to schedule one-click meetings with prospects.

Integrations include Act-On, Candu, Chameleon, Drift, G2, HubSpot, LeadPages, Marketo, Microsoft Teams, and Salesforce.

Pricing One-Liner: From $22.50/user/month

Free Trial One-Liner: Free demo available

PROS

Easy to set up and use

Intuitive navigation and learning process

Responsive customer service team

CONS

Integrations can be complex to set up

Some issues with time zone scheduling

Best for building seller knowledge and encouraging winning behaviors

  • Free demo available
  • From $20/user/month
Visit Website
Rating: 4.7/5

This sales enablement platform is built to help sales managers and reps track everything they need to know about products and services with key learning skills, coaching, and career updates. Ensure sales readiness when you integrate with other online training tools to develop a comprehensive training platform that standardizes product knowledge.

Why I picked MindTickle: This tool looks like a very useful presales software option because you can measure the impact of individualized training through mapping to revenue to see outcomes. Understand which specific skills are driving the results you want and apply them across your entire organization.

MindTickle Standout Features and Integrations

Standout features include AI-driven skills reinforcement and practice exercises and seller-centric enablement programs that are personalized to each sales rep.

Integrations include Aircall, Cognota, Go1, IBM Cloud, Mediafly, Okta, Salesforce, SAML, Seismic, and Veeva.

Pricing One-Liner: Pricing available upon request

Free Trial One-Liner: Free demo is available

PROS

Consistent updates and product improvement

Offers out-of-the-box modules and templates

Easy user interface design

CONS

Analytics and reporting is a little basic

No heat map data visualization

Best for integrating tech, data, and logistics on a global scale

  • Free demo
  • Available upon request
Visit Website
Rating: 4.6/5

With direct email automation, worldwide fulfillment and inventory management, seamless integrations, and intelligent analytics, Sendoso is designed to enable any organization to streamline account-based marketing and enhance the customer experience from one unified platform.

Why I picked Sendoso: This presales platform made my list because it offers intelligent sending that targets key people and accounts with personalized direct messages that address their needs. Whether you’re choosing a gift yourself or asking the experts at Sendoso to do it for you, this platform delivers a unique way to connect with buyers.

Sendoso Standout Features and Integrations

Standout features include worldwide logistics to store and manage inventory and a globally curated marketplace that allows you to send physical gifts, branded merchandise, e-gifts, virtual experiences, or philanthropy.

Integrations include 6Sense, Accelerate Media, ActiveCampaign, Base.ai, Bombara, Calendly, Enboarder, Groove, HubSpot, and Microsoft Azure.

Pricing One-Liner: Pricing available upon request

Free Trial One-Liner: Free demo available

PROS

Very user friendly platform

Amazing customer support team

Easy to navigate the platform

CONS

Onboarding can be a little challenging

No editing an order after submission

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Best for taking a user-first approach to software adoption

  • Free demo
  • Pricing upon request
Visit Website
Rating: 4.5/5

Walkme is a digital adoption platform (DAP) that sits on your tech stack to provide you with visibility into your team’s software usage at every level. With this platform, you get a people-first experience that strives to ensure a frictionless experience across every app and workflow to improve adoption, reduce risk, and enhance employee engagement.

Why I picked Walkme: The feature that stood out to me the most here is the Change Management tool. With Change Management, you can create and implement a digital adoption plan for new software with guides, reminders, and encouragement to ensure your team is using new software.

Walkme Standout Features and Integrations

Standout features include Walkme AI for AI-driven recommendations and auto-generated user experiences, as well as cross-system automation to drive product adoption.

Integrations include AlayaCare, Google Analytics, Intercom, LiveAgent, Okta, Olark, Salesforce, Segment, Slack, and Zendesk Suite.

Pricing One-Liner: Pricing available upon request

Free Trial One-Liner: Free demo available

PROS

No need to be tech savvy

Encourages a DIY mentality

User interface is easy to use

CONS

Not as scalable for user customizations

Some glitches that require refreshing

Best for guiding, coaching, and training reps on winning sales behaviors

  • Free demo available
  • Pricing upon request

As a sales enablement-focused platform, HighSpot targets high adoption rates through simplified navigation and useful tools. With this platform, you can combine content management, training and coaching, customer engagement, actionable analytics, and contextual guidance into one to help go-to-market teams deliver a more unified buying experience.

Why I picked HighSpot: What caught my eye about this platform was its focus on training and guiding reps. HighSpot offers training tools that are fully embedded into your workflow to ensure in-context training that helps your sales team respond to customers more appropriately. HighSpot also delivers guidance that suggests what your reps should say, do, or show next to close deals.

HighSpot Standout Features and Integrations

Standout features include sales content management that organizes and updates your resource libraries in real time and sales training that bridges the gap between sales strategy and execution.

Integrations include Alfresco, BlueJeans, Gong, Google, Klue, Microsoft, Salesforce, SalesLoft, Slack, and Turtl. HighSpot offers over 80 native integrations.

Pricing One-Liner: Pricing available upon request

Free Trial One-Liner: Free demo available

PROS

Intuitive user interface and navigation

Easy to learn how to use

Integrates easily with the most popular apps

CONS

Implementation can be arduous

Pricing is a bit on the higher side

Best for turning customer interactions into strategic insights

  • Free demo available
  • Pricing upon request

Gong is a revenue intelligence platform that strives to provide you with a deep and accurate understanding of every customer interaction. With the data to make better business decisions, you can improve efficiency, customer experiences, and product design. Gong uses proprietary AI technology to analyze customer interactions for more successful outcomes.

Why I picked Gong: The reason this platform stood out to me was its collaborative forecasting, which uses AI and data-backed pipeline inspection. You don’t have to rely on sales rep notes to get alerts about new risks to a deal, so you can respond faster with solutions to upcoming issues. Gong will tell you exactly what the issue is so you can deal with it in the right way.

Gong Standout Features and Integrations

Standout features include Gong Insights to enrich critical reports, Gong AI to customize automation and guidance, and forecasting tools to catch unseen risks to deals.

Integrations include Gainsight, Highspot, HubSpot, LinkedIn Sales Navigator, Outreach, Salesforce, Slack, Vidyard, Workato, and Zoom.

Pricing One-Liner: Pricing available upon request

Free Trial One-Liner: Free demo is available

PROS

Easy to use the platform

Very accurate voice transcription

Intuitive to navigate dashboard and tools

CONS

Takes notes in third person

Limited digital training materials

Best for building product demos in just 10 minutes

  • Free plan available
  • From $50/user/month

As a cloud-based demo platform, Storylane focuses on helping businesses of all sizes optimize sales enablement through customized product demonstrations. With personalized, automated demo creation, you can create a demo, edit without any coding required, include interactive guides, publish your content, or share it via a link.

Why I picked Storylane: The reason this platform caught my attention was due to how easy their demo building tool was to use. Their editor requires no coding and allows you to click directly into the content to edit text, blur sensitive data, embed images, change graphs, and add charts.

Storylane Standout Features and Integrations

Standout features include demo engagement tracking that allows you to clone successes and an AI demo builder assistant that can improve and translate guides into 25 languages.

Integrations include Google Analytics, HubSpot, Intercom, Marketo Engage, Microsoft Dynamics, Pardot, Salesforce, Segment, Slack, and Zapier.

Pricing One-Liner: From $50/user/month

Free Trial One-Liner: Free plan available

PROS

Very easy to use

Focuses on streamlining demo creation

Has a free plan option

CONS

HTML editing can be a little tricky

Some technical bugs and glitches

Best for project planning with playbooks and onboarding programs

  • Free demo available
  • Pricing upon request

As a global leader in sales enablement, Seismic offers a variety of tools to help your business engage with customers and close more deals. Seismic offers robust presales tools through its Strategy & Planning product, which focuses on creating a purpose-built planning, reporting, and auditing hub for your team.

Why I picked Seismic: This tool caught my eye because it offers intelligent content auditing to help you decide which content to keep, update, or archive based on performance data and analytics. See which playbooks, scripts, and communications work best and streamline your content workflows to ensure best practices throughout your entire organization.

Seismic Standout Features and Integrations

Standout features include planning impact reporting for actionable insights into how time and effort are impacting your revenue and capacity planning to triage new requests with burndown charts and timelines.

Integrations include Box, Dropbox Business, Gmail, Google Drive, Jira, Microsoft 365, Microsoft SharePoint, OneDrive, Slack, and WordPress.

Pricing One-Liner: Pricing available upon request

Free Trial One-Liner: Free demo is available

PROS

Easy to understand the data

Platform is very user friendly

Provides a single source of truth

CONS

Limited sharing of digital salesrooms

Does require some admin and upkeep

Best for solutions that address SE, SC, and SA needs

  • 15-day free trial + free plan available
  • From $27month (3 users)

This presales workspace is designed for sales leaders, as well as SE, SC, and SAs. With Homerun, you can enjoy a single place for tracking, organizing, managing, and informing all presales efforts through a focus on productivity, visibility, and collaboration. Homerun is both GDPR compliant and SOC2 certified.

Why I picked Homerun: I like this platform because it addresses the needs of various levels of your organization in one place, including solutions that ensure you’re standardizing your presales processes and defining POC/POV test cases. You can use the templates to ensure best practices or tailor any plan to custom-fit the deal as needed.

Homerun Standout Features and Integrations

Standout features include automated activity tracking to gain visibility into sales rep workload and notifications that alert you to time-sensitive next steps.

Integrations include AHA!, Dynamics 365, GitHub, HubSpot, Jira, Microsoft Teams, Okta, Productboard, Salesforce, and Slack.

Pricing One-Liner: From $31/month

Free Trial One-Liner: Free demo available

PROS

Easy to use

Incredibly intuitive navigation

Very low barrier for entry

CONS

It's a newer product that hasn’t reached its full potential

Requires support during implementation

Other Presales Software

Here are some additional presales software options that didn’t make it onto my shortlist, but are still worth checking out:

  1. Walnut

    For tracking demo insights directly in your CRM

  2. Vivun

    For AI-powered presales activities

  3. CloudShare

    For combining all the tools you need to create high-impact virtual environments

  4. Creatio CRM

    For 360-degree customer insights

  5. UserGuiding

    For user onboarding with custom walkthrough creation using a no-code builder

  6. Docusign

    For legally binding eSignature support and document storage on a global scale

  7. Demodesk

    For helping revenue teams automate product demos with scheduling and sharing tools

  8. PandaDoc

    For creating and managing proposals, quotes, and contracts with over 750 free templates

  9. GTM Buddy

    For transforming sales enablement through content intelligence that optimizes content discovery

  10. HyperComply

    For sharing compliance information and automating security questionnaires

  11. Toplyne

    For predicting trends in customer behavior and upcoming changes in your industry

  12. Navattic

    For designing and creating interactive product demos and sales pitches with a no-code flow builder

Presales Software Selection Criteria

When selecting the best presales software to include in this list, I considered common buyer needs and pain points like integration capabilities and user-friendly interfaces. I also used the following framework to keep my evaluation structured and fair:

Core Functionality (25% of total score)
To be considered for inclusion in this list, each solution had to fulfill these common use cases:

  • Create and manage quotes
  • Automate proposal generation
  • Track sales activities
  • Integrate with CRM systems
  • Support sales forecasting

Additional Standout Features (25% of total score)
To help further narrow down the competition, I also looked for unique features, such as:

  • Customizable dashboards
  • Advanced analytics and reporting
  • AI-driven insights
  • Mobile app access
  • Multi-language support

Usability (10% of total score)
To get a sense of the usability of each system, I considered the following:

  • Intuitive user interface
  • Easy navigation
  • Minimal learning curve
  • Responsive design
  • Customizable settings

Onboarding (10% of total score)
To evaluate the onboarding experience for each platform, I considered the following:

  • Availability of training videos
  • Interactive product tours
  • Access to webinars
  • Comprehensive user guides
  • Supportive chatbots

Customer Support (10% of total score)
To assess each software provider’s customer support services, I considered the following:

  • 24/7 support availability
  • Live chat options
  • Detailed help center
  • Responsive email support
  • Dedicated account manager

Value For Money (10% of total score)
To evaluate the value for money of each platform, I considered the following:

  • Competitive pricing
  • Free trial availability
  • Transparent pricing structure
  • Discount options for annual plans
  • Range of features in basic plans

Customer Reviews (10% of total score)
To get a sense of overall customer satisfaction, I considered the following when reading customer reviews:

  • Overall satisfaction ratings
  • Commonly mentioned pros and cons
  • Feedback on customer support
  • Ease of use feedback
  • Feature-specific praise or criticism

How to Choose Presales Software

It’s easy to get bogged down in long feature lists and complex pricing structures. To help you stay focused as you work through your unique software selection process, here’s a checklist of factors to keep in mind:

FactorWhat to Consider
ScalabilityWill the software grow with your team? Consider future needs and if the tool can handle increased data and users without performance issues.
IntegrationsDoes it connect with your current systems? Check compatibility with CRM, ERP, and other tools you use daily.
CustomizabilityCan you tailor it to fit your processes? Look for options to modify workflows, fields, and reports to suit your team's unique needs.
Ease of useIs it user-friendly for your team? A steep learning curve can slow adoption. Test the interface and seek feedback from potential users.
Implementation and onboardingHow smooth is the transition? Evaluate the time and resources needed for setup, including training materials and support offered by the vendor.
CostDoes it fit your budget? Compare pricing plans, including any hidden fees, and weigh against the benefits to ensure it’s a worthwhile investment.
Security safeguardsAre your data and privacy protected? Verify compliance with industry standards and check for features like encryption and user access controls.
Support availabilityIs help available when you need it? Consider support hours, response times, and the availability of resources like FAQs, guides, and community forums.

What Is Presales Software?

Presales software is a business tool that supports the early stages of the sales cycle, including activities like lead qualification, solution development, and proposal creation. It equips presales teams with functionalities for managing potential leads, automating proposal generation, and configuring products or services to meet client needs.

Features

When selecting presales software, keep an eye out for the following key features:

  • Quote management: Automates the creation and management of quotes, saving time and reducing errors.
  • Proposal generation: Streamlines the process of creating professional proposals, improving consistency and efficiency.
  • CRM integration: Ensures seamless data flow between your CRM and presales tools, enhancing customer relationship management.
  • Analytics and reporting: Provides insights into sales activities and performance, helping teams make data-driven decisions.
  • Customization options: Allows you to tailor workflows and templates to fit your team's specific needs and processes.
  • User-friendly interface: Offers an intuitive design that reduces the learning curve and boosts user adoption.
  • Mobile access: Enables team members to access tools and information on-the-go, increasing flexibility and productivity.
  • Security features: Protects sensitive data with encryption and access controls, ensuring compliance with industry standards.
  • Training and support resources: Provides guides, tutorials, and customer support to assist with onboarding and ongoing use.
  • Scalability: Accommodates growth by handling increased data and user demands without compromising performance.

Benefits

Implementing presales software provides several benefits for your team and your business. Here are a few you can look forward to:

  • Improved efficiency: Automating quote and proposal generation saves time and reduces manual errors.
  • Better customer insights: Analytics and reporting features offer valuable data that help tailor sales strategies to customer needs.
  • Enhanced collaboration: CRM integration ensures that all team members have access to up-to-date customer information, promoting teamwork.
  • Increased flexibility: Mobile access allows your team to work from anywhere, keeping productivity high.
  • Stronger data security: Security features protect sensitive information, ensuring compliance and peace of mind.
  • Scalability support: The ability to grow with your business ensures you won't outgrow your software as your team expands.

Costs & Pricing

Selecting presales software requires an understanding of the various pricing models and plans available. Costs vary based on features, team size, add-ons, and more. The table below summarizes common plans, their average prices, and typical features included in presales software solutions:

Plan Comparison Table for Presales Software

Plan TypeAverage PriceCommon Features
Free Plan$0Basic quoting, limited CRM integration, and minimal support.
Personal Plan$10-$30/user/monthEnhanced proposal generation, basic analytics, and email support.
Business Plan$40-$70/user/monthAdvanced CRM integration, mobile access, and priority customer support.
Enterprise Plan$80-$150/user/monthFull feature set, custom reporting, dedicated account manager, and API access.

Presales Software FAQs

Here are some answers to common questions about presales software:

Can presales software integrate with my existing CRM?

Yes, many presales software solutions offer CRM integration. This allows you to sync data between systems, keeping your customer information up-to-date and accessible in one place. Check the compatibility of your CRM with the presales tool you’re considering to ensure seamless data exchange.

How secure is presales software?

Most presales software solutions prioritize security by offering features like data encryption and user access controls. Always verify that the software complies with industry standards and regulations to protect your sensitive information. You can usually find security details on the vendor’s website or by contacting their support team.

What is the difference between presales and sales software?

Presales software focuses on activities before a deal is closed, like generating quotes and proposals, while sales software manages customer relationships and sales processes after a lead is secured. Use presales tools to streamline initial customer interactions and sales tools to nurture those leads into long-term relationships.

Why are analytics and engagement tracking important in presales software?

Analytics in presales software show how buyers interact with demos, proposals, and shared content. These insights help your team spot active prospects, understand interest levels, and adjust your follow-up strategy effectively.

What’s Next:

If you're in the process of researching presales software, connect with a SoftwareSelect advisor for free recommendations.

You fill out a form and have a quick chat where they get into the specifics of your needs. Then you'll get a shortlist of software to review. They'll even support you through the entire buying process, including price negotiations.

Phil Gray
By Phil Gray

Philip Gray is the COO of Black and White Zebra and Founding Editor of The RevOps Team. A business renaissance man with his hands in many departmental pies, he is an advocate of centralized data management, holistic planning, and process automation. It's this love for data and all things revenue operations landed him the role as resident big brain for The RevOps Team.

With 10+ years of experience in leadership and operations in industries that include biotechnology, healthcare, logistics, and SaaS, he applies a considerable broad scope of experience in business that lets him see the big picture. An unapologetic buzzword apologist, you can often find him double clicking, drilling down, and unpacking all the things.

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