17 Best Sales Training Courses For Upskilling In 2025
Here are some of the best sales training courses for revenue operation leaders to enroll in and learn about new technology, strategies, and philosophies about the way we work.
Best Sales Training Courses Shortlist
Here's a shortlist of the best sales training courses I think are worth your time in 2025:
- The Art of Sales: Mastering the Selling Process Specialization (Northwestern University)
- Sales Training: Practical Sales Techniques (Udemy)
- Sales Prospecting Training Course (Funnel Clarity)
- Dale Carnegie Sales Training: Winning with Relationship Selling (Dale Carnegie)
- Strategic Customer Relationship Management & Sales Technique Specialization (Coursera & HubSpot Academy)
- Strategic Sales Management Course (Harvard University)
- Sales Training for High Performing Teams Specialization (Coursera & HubSpot Academy)
- Certified Inside Sales Professional (APACSMA)
- Sales Training: Inbound Business Strategy (Coursera & HubSpot Academy)
- B2B Sales Strategy: Winning Plays for Big Contracts (LinkedIn Learning)
- Strategic Sales Management Specialization (FIA Business School)
- Sales Fundamentals (LinkedIn Learning)
- Sales Bootcamp (Modern Sales Training)
- Sales Discovery (LinkedIn Learning)
- Virtual Selling for Sales Professionals (LinkedIn Learning)
- Fundamental Selling Techniques for the New or Prospective Salesperson (AMA)
- Sales Leadership Course (Koenig Solutions)
Find more details about each course below.
Overview Of The Best Sales Training Courses
1. The Art of Sales: Mastering the Selling Process Specialization (Northwestern University)
This specialization teaches you how to navigate the full sales process—beginning with identifying prospects and ending with closing deals—while building a personalized “Sales Toolkit” to improve your performance in real-world sales scenarios.
- Who It’s For: Sales professionals looking to enhance their selling skills
- Topics Covered:
- Building rapport
- Closing techniques
- Prospecting strategies
- Customer engagement techniques
- Managing customer relationships
- Online, In-Person, or Both? Online
- Exam Required? No
- Duration: 4 months
- Hours Of Instruction: Approximately 50 hours
- Eligibility Requirements: None
- Price: Free
2. Sales Training: Practical Sales Techniques (Udemy)
This course gives you a practical, real-world approach to improving your sales performance through clear examples, actionable tools, and proven techniques. You’ll learn how to plan your sales interactions, handle objections with confidence, and close deals more effectively—all while building a personal system that helps you stay organized and competitive.
- Who It’s For: Individuals seeking practical sales skills
- Topics Covered:
- Planning and preparing for sales interactions
- Building rapport and trust with customers
- Handling objections and hidden excuses
- Organizing sales systems for efficiency
- Closing deals at optimal prices
- Phrases and techniques to stand out in competitive sales
- Online, In-Person, or Both? Online
- Exam Required? No
- Duration: Self-paced
- Hours Of Instruction: Approximately 2.5 hours
- Eligibility Requirements: None
- Price: Member Subscription Required
3. Sales Prospecting Training Course (Funnel Clarity)
This course helps sales professionals sharpen their prospecting skills using a modern, research-backed approach. You’ll learn how to identify the right decision-makers, craft outreach that sparks curiosity, and secure stronger commitments through structured frameworks that reflect today’s buying behaviors. It’s built to help you generate more qualified conversations and fill your pipeline with confidence and consistency.
- Who It’s For: Sales professionals focusing on lead generation
- Topics Covered:
- Identifying and reaching decision-makers
- Techniques for cold calling and email outreach
- Creating curiosity and engagement
- Establishing credibility in initial interactions
- Securing commitments and appointments
- Online, In-Person, or Both? Online
- Exam Required? No
- Duration: 4 weeks (self-paced)
- Hours Of Instruction: 16+ hours
- Eligibility Requirements: None
- Price: Member Subscription Required
4. Dale Carnegie Sales Training: Winning with Relationship Selling (Dale Carnegie)
This course helps sales professionals strengthen their relationship-building skills through trust-centered communication, personalized selling approaches, and mindset development.
You’ll learn how to adapt effectively to both virtual and in-person conversations while cultivating the habits that support long-term customer partnerships. It’s designed to elevate your credibility, deepen loyalty, and improve outcomes across every stage of the sales cycle.
- Who It’s For: Sales professionals focused on relationship-building
- Topics Covered:
- Building trust and credibility with customers
- Personalizing approaches to meet customer needs
- Improving virtual and in-person selling techniques
- Enhancing communication and listening skills
- Strengthening mindset and habits for sales success
- Online, In-Person, or Both? Both
- Exam Required? No
- Duration: 2 to 3 weeks
- Hours Of Instruction: 3 hours per day
- Eligibility Requirements: None
- Price: $2,295
5. Strategic Customer Relationship Management & Sales Technique Specialization (Coursera & HubSpot Academy)
This program offers a deep dive into strategic customer relationship management and modern sales techniques, using tools like HubSpot to manage, analyze, and optimize your relationships. You’ll explore how to design CRM workflows, develop strategic sales plans, manage the funnel, and use data-driven techniques to retain customers and drive growth.
- Who It’s For: Sales professionals looking to improve customer relationships
- Topics Covered:
- Customer relationship management (CRM)
- Strategic sales planning
- Sales funnel management
- Data-driven sales techniques
- Customer retention strategies
- Online, In-Person, or Both? Online
- Exam Required? Yes
- Duration: Approximately 3 months (self-paced)
- Hours Of Instruction: Approximately 30 hours
- Eligibility Requirements: None
- Price: Free
6. Strategic Sales Management Course (Harvard University)
This course helps senior sales managers and executives sharpen their leadership, coaching, and team-management skills so they can drive higher performance across a sales organization. You’ll explore what makes high-performing sales managers, learn techniques to coach and train your team, and build a culture that consistently delivers results.
- Who It’s For: Senior sales managers and executives
- Topics Covered:
- Characteristics of high-performing sales managers
- Effective sales coaching techniques
- Training new and experienced salespeople
- Building a championship sales culture
- Communication strategies for pipeline improvement
- Defining professional purpose in sales management
- Online, In-Person, or Both? Both
- Exam Required? No
- Duration:
- Online: 2 weeks
- On-Campus: 2 days
- Hours Of Instruction:
- Online: 12 hours
- On-Campus: 16 hours
- Eligibility Requirements: None
- Price:
- Online: $2,950
- On-Campus: $3,100
7. Sales Training for High Performing Teams Specialization (HubSpot Academy)
This specialization offers a complete path for sales managers and team leaders to move from foundational selling skills to advanced strategic leadership in sales. You’ll learn how to build your own selling career, manage high-performing teams, craft and execute sales strategies aligned with business goals, and advance into leadership roles with confidence.
- Who It’s For: Sales managers and team leaders
- Topics Covered:
- Building foundational sales skills
- Managing and leading sales teams
- Developing and implementing sales strategies
- Aligning sales efforts with business objectives
- Career growth in sales leadership roles
- Online, In-Person, or Both? Online
- Exam Required? No
- Duration: 1 month
- Hours Of Instruction: 10 hours/week
- Eligibility Requirements: None
- Price: Free
8. Certified Inside Sales Professional (APACSMA)
This course equips sales professionals with the skills to prospect, negotiate, manage your pipeline, and use modern inside-sales tools and methods. You’ll work through modules on identifying decision-makers, crafting outreach, creating engagement, and securing commitments—all in a structured four-week format.
- Who It’s For: Business development reps, account managers, and professionals seeking to excel in inside sales
- Topics Covered:
- Customer engagement
- Inside sales methodologies
- Lead generation and qualification
- Sales presentations and demos
- CRM management
- Online, In-Person, or Both? Online
- Exam Required? Yes
- Duration: 4 weeks
- Hours Of Instruction: Not specified (includes 12 modules)
- Eligibility Requirements: None
- Price:
- Online: $2,150
- Online with Coaching: $3,150
9. Sales Training: Inbound Business Strategy (Coursera & HubSpot Academy)
This online course introduces the inbound methodology by aligning marketing, sales, and service around the buyer’s journey. You’ll learn how to attract and engage prospects, convert leads into customers, then close and delight them to build lasting relationships—all anchored in a customer-centric business strategy.
- Who It’s For: Sales professionals interested in inbound strategies
- Topics Covered:
- Fundamentals of inbound methodology
- Attracting and engaging potential customers
- Converting leads into loyal customers
- Aligning sales and service processes for customer success
- Building long-term customer relationships
- Online, In-Person, or Both? Online
- Exam Required? No
- Duration: 1 week
- Hours Of Instruction: 10 hours
- Eligibility Requirements: None
- Price: Free
10. B2B Sales Strategy: Winning Plays for Big Contracts (LinkedIn Learning)
This course gives B2B sales professionals a focused playbook for navigating large, complex deals with confidence. You’ll learn how to build momentum with major prospects, use strategic collaboration tools like win rooms, and apply proven approaches to close high-value contracts. It’s designed to help you operate more effectively in high-stakes enterprise sales environments.
- Who It’s For: B2B sales professionals
- Topics Covered:
- Developing strategies for large sales opportunities
- Gaining receptivity from major prospects
- Utilizing "win rooms" for strategic deal planning
- Maintaining momentum in complex sales processes
- Closing high-value contracts effectively
- Online, In-Person, or Both? Online
- Exam Required? No
- Duration: Self-paced
- Hours Of Instruction: 45 minutes
- Eligibility Requirements: None
- Price: LinkedIn Learning Membership Required (free for one month)
11. Strategic Sales Management Specialization (FIA Business School)
This specialization gives learners a structured path for translating strategy into high-performing execution across their teams. You’ll learn how to develop and implement sales strategy, align your team with business objectives, track meaningful performance metrics, and guide your organization with clarity and impact.
- Who It’s For: Sales managers and business leaders
- Topics Covered:
- Execution techniques
- Sales management frameworks
- Performance metrics and KPIs
- Aligning sales and business strategies
- Managing sales teams and processes
- Online, In-Person, or Both? Online
- Exam Required? No
- Duration: 2 months
- Hours Of Instruction: 10 hours/week
- Eligibility Requirements: None
- Price: Free
12. Sales Fundamentals (LinkedIn Learning)
This course introduces new and aspiring sales professionals to the core skills needed to succeed in modern selling. You’ll learn how to navigate the sales cycle, approach customer discovery with confidence, negotiate effectively, and build lasting customer relationships. It’s designed to help you develop a strong mindset and establish the habits that support long-term sales success.
- Who It’s For: New or prospective sales professionals
- Topics Covered:
- Understanding the sales cycle
- Managing mindset and overcoming challenges
- Conducting effective customer discovery conversations
- Negotiating and closing deals
- Building long-term customer relationships
- Creating a strong professional network
- Online, In-Person, or Both? Online
- Exam Required? No
- Duration: Self-paced
- Hours Of Instruction: Approximately 1 hour
- Eligibility Requirements: None
- Price: LinkedIn Learning Membership Required (free for one month)
13. Sales Bootcamp (Modern Sales Training)
This sales training program delivers proven techniques from the manufacturing industry to help you set more appointments, conduct impactful meetings, and close more deals. You’ll gain accountable structure, practical strategies, and a disciplined approach tailored for sales professionals who are ready to elevate performance.
- Who It’s For: Sales professionals seeking intensive training
- Topics Covered:
- Setting and managing appointments
- Conducting impactful sales meetings
- Closing deals with proven techniques
- Reducing turnover through strategic training
- Building accountability and reinforcing sales messaging
- Online, In-Person, or Both? Both
- Exam Required? No
- Duration: 3 months
- Hours Of Instruction: 18 hours
- Eligibility Requirements: None
- Price: Varies based on the number of attendees
14. Sales Discovery (LinkedIn Learning)
This online course introduces the inbound methodology by aligning marketing, sales, and service around the buyer’s journey. You’ll learn how to attract and engage prospects, convert leads into customers, then close and delight them to build lasting relationships—all anchored in a customer-centric business strategy. It’s designed to give sales professionals a clear, practical understanding of how inbound works in modern organizations.
- Who It’s For: Sales professionals focusing on the discovery phase
- Topics Covered:
- Sales strategies
- Asking effective discovery questions
- Understanding customer needs
- Identifying key decision-makers
- Tailoring sales approaches based on discovery
- Online, In-Person, or Both? Online
- Exam Required? No
- Duration: Self-paced
- Hours Of Instruction: 39 minutes
- Eligibility Requirements: None
- Price: LinkedIn Learning Membership Required (free for one month)
15. Virtual Selling for Sales Professionals (LinkedIn Learning)
This course teaches sales professionals how to sell effectively in virtual environments using video conferencing and online communication tools. You’ll learn how to build trust remotely, structure an engaging virtual presence, and deliver presentations that keep prospects interested. It’s designed to help you run high-impact virtual meetings from first outreach to next steps.
- Who It’s For: Sales professionals working in virtual environments
- Topics Covered:
- Adapting to the virtual selling model
- Building trust and credibility online
- Setting up an effective virtual workspace
- Researching clients using online tools
- Conducting engaging virtual meetings
- Planning and executing next steps in the sales process
- Online, In-Person, or Both? Online
- Exam Required? No
- Duration: Self-paced
- Hours Of Instruction: Approximately 1 hour
- Eligibility Requirements: None
- Price: LinkedIn Learning Membership Required (free for one month)
16. Fundamental Selling Techniques for the New or Prospective Salesperson (AMA)
This course delivers an intensive introduction to professional selling by giving new and prospective salespeople the core techniques needed to build relationships, prospect effectively, and close deals. You’ll learn how to adopt customer-centered selling frameworks, strengthen your negotiation skills, and develop the habits that support long-term sales success. It’s built to help you establish confidence and consistency early in your sales career.
- Who It’s For: New or prospective salespeople
- Topics Covered:
- Characteristics of successful sales professionals
- Customer-centered selling frameworks
- Prospecting basics and sales call planning
- Managing objections and closing deals
- Goal-setting and sales pipeline development
- Relationship management and customer retention strategies
- Online, In-Person, or Both? Both
- Exam Required? No
- Duration: 2 days
- Hours Of Instruction: 7-8 hours/day
- Eligibility Requirements: None
- Price:
- Non Members: $2,445
- AMA Members: $2,245
17. Sales Leadership Course (Koenig Solutions)
This instructor-led training program helps sales managers and leaders enhance their skills in driving team performance through strategic planning, metric analysis, and advanced coaching techniques. You’ll gain practical tools for communicating effectively, mentoring reps, and building high-performing teams that meet their goals. It’s designed to prepare you for leadership roles and sharpen your ability to influence and guide sales outcomes.
- Who It’s For: Sales managers and leaders
- Topics Covered:
- Strategic sales planning and execution
- Analyzing sales metrics and KPIs
- Effective communication and negotiation skills
- Coaching and mentoring sales reps
- Building and managing high-performing sales teams
- Sales presentations and relationship management
- Online, In-Person, or Both? Both
- Exam Required? No
- Duration: 4 days
- Hours Of Instruction: 40 hours
- Eligibility Requirements:
- 2+ years of sales experience
- Basic sales knowledge
- Strong communication and leadership
- Adaptability to new strategies
- Business degree or equivalent
- Fluent in English
- Price: $1,700 (1-on-1 training available for $2,150
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