Os 10 Melhores Softwares de Desenvolvimento de Negócios em 2026

Avaliações do melhor software de desenvolvimento de negócios

1. 

   1

   Apollo.io

   Best with real-time verified B2B contact data

   • Free plan + 14-day free trial + free demo available
   • From $49/user/month (billed annually)

   Visit Website

   Customer Rating:4.5/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Apollo.io is a sales intelligence and engagement platform that combines a large B2B contact database with prospecting, multi-channel outreach sequencing, data enrichment, and pipeline management tools.

   Who Is Apollo.io Best For?

   Apollo.io suits BDR and SDR teams at SMBs and mid-market companies that run high-volume outbound prospecting, particularly those focused on North American markets.

   Why I Picked Apollo.io

   Apollo.io earns its spot on my shortlist because of the quality and freshness of its contact database. I particularly like how Apollo's buying intent signals let me identify which companies are actively researching specific topics, so I'm reaching out at exactly the right moment. The scheduled data enrichment is another feature I rely on: Apollo automatically refreshes contact records, which means I'm not burning through outreach sequences with stale email addresses.

   Apollo.io Key Features

   • Multi-channel outreach sequencing: Orchestrate outbound campaigns that combine email, phone, and LinkedIn steps from one interface.
   • Sales analytics dashboard: Monitor activity volumes, conversion rates, and team performance across the business development funnel.
   • Real-time CRM syncing: Sync contacts, activities, and engagement data bi-directionally with Salesforce or HubSpot.
   • Chrome extension for LinkedIn prospecting: Access verified contact data and add leads directly from LinkedIn profiles while you browse.

   Apollo.io Integrations

   Apollo.io offers native integrations with Salesforce, HubSpot, Marketo, Outreach, Salesloft, and Zapier. An API is available for custom integrations.

   Pros and Cons

   Pros:

   • Email, phone, and LinkedIn sequences built-in
   • Built-in intent signals surface warm prospects
   • Massive verified B2B contact database

   Cons:

   • Reporting dashboards lack deep customization options
   • Data coverage weaker outside North America
   Learn more about Apollo.io:

   • Check out Apollo.io on their website
   • Read my in-depth review of Apollo.io
2. 

   2

   CloudTalk

   Best for helping enterprise businesses connect with customers

   • Free plan + 14-day trial + free demo available
   • From $25/user/month (billed annually)

   Visit Website

   Customer Rating:4.2/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   This user-centered phone system is designed for businesses of all sizes, but especially for enterprise-level organizations. With over 70 advanced calling features and accessibility over browser and desktop, CloudTalk is an easily scalable solution that allows team members to make and receive calls from any place, on any device — even internationally.

   Why I picked CloudTalk: I added CloudTalk to my list of top options because of its statistics and monitoring features. It’s not enough to simply reach customers and provide support, you also need to constantly improve your call center services. To help you do that, CloudTalk offers statistics that track call performance and monitoring for emotional analytics.

   CloudTalk Standout Features and Integrations

   Standout features include call flow designer that allows you to customize call routing based on your rules, international numbers from more than 160 countries, and call notes to keep track of ongoing issues with a particular customer.

   Integrations include ActiveCampaign, Dataddo, Freshsales, Freshservice, Front, Gong, Intercom, MS Dynamics, Zapier, and Zendesk.

   Pros and Cons

   Pros:

   • User-friendly desktop app
   • Excellent customer support for training
   • Comprehensive suite of calling tools

   Cons:

   • Mobile app isn’t as user friendly
   • Pricing structure isn’t ideal for small businesses
   Learn more about CloudTalk:

   • Check out CloudTalk on their website
   • Read my in-depth review of CloudTalk
3. 

   3

   Gong

   Best revenue intelligence platform to increase visibility

   • Free demo available
   • Pricing upon request

   Visit Website

   Customer Rating:4.7/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   As a revenue intelligence platform, Gong focuses on transforming old and new businesses with a more accurate understanding of customer interactions. Using these insights, your business can capture data, prioritize customers, and act on real-time information in one integrated platform. Gong uses a patented and proprietary AI to better interpret customer interactions, increasing your visibility to drive decision-making.

   Why I picked Gong: What caught my eye about Gong was their CRM updater feature. This unique tool allows you to edit and update custom fields for open deals as needed without having to toggle between each platform. Gong then shares the new data through bi-directional integrations with your other apps.

   Gong Standout Features and Integrations

   Standout features include deal execution tools that provide a bird’s eye view of pipeline health, personalized coaching for sales reps, and Smart Trackers that can be trained to pick up and track the most important elements of your business.

   Integrations include Ambition, Apollo, Crayon, Google, Highspot, Lessonly, RingCentral, Salesforce, Teams, and Zoom.

   Pros and Cons

   Pros:

   • Intuitive call analysis tools
   • Instant tips and next steps after every call
   • Simple to implement with existing workflow

   Cons:

   • Training on the tool could be more proactive
   • Occasional transcription errors from the AI
   Learn more about Gong:

   • Check out Gong on their website
   • Explore best alternatives to Gong
4. 

   4

   Hunter

   Best as your all-in-one email outreach platform

   • Free plan available
   • From $49/month

   Visit Website

   Customer Rating:4.5/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   As a cloud-based email marketing tool, Hunter is designed to help businesses of every shape and size send out cold emails. In addition to email finding and verifying tools, you can also use this platform to export domain search results, craft personalized emails with templates, insert images into your emails, and handle follow-ups.

   Why I picked Hunter: I included this platform on my list because they do so much more than help you build your email list. Once you have a targeted prospect list ready to go, Hunter also provides email marketing campaign guidance at scale with custom attributes, media and attachments, scheduling automation, email tracking, and warm lead identification.

   Hunter Standout Features and Integrations

   Standout features include a domain search tool that helps you find emails from any company name or website and email verifying tools to ensure the quality of your contact list.

   Integrations include Airtable, Close CRM, Copper, Gmail, HubSpot, Outlook, Pipedrive, Salesforce, Zapier, and Zoho CRM.

   Pros and Cons

   Pros:

   • User-friendly interface that’s easy to learn
   • Guarantees an A-list of prospects with 95% accuracy
   • Has a Chrome extension to use the tool in your browser

   Cons:

   • Sent emails look like they’re sent from your Gmail
   • UX isn’t as intuitive as it could be
   Learn more about Hunter:

   • Check out Hunter on their website
5. 

   5

   QuickMail

   Best for cold outreach email deliverability

   • 14-day free trial
   • From $49/month

   Visit Website

   Customer Rating:4.7/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   This automated email solution is designed to help business development teams actually reach their intended recipients during email campaigns instead of landing in the spam folder. The QuickMail platform allows you to send personalized emails to prospects and follow up on priority leads from one inbox that can be shared with your entire team.

   Why I picked QuickMail: One of the features that really caught my attention on this platform is the pricing structure. Instead of charging per seat or per email like many other tools, QuickMail charges per inbox. You can have your entire team working in one space without paying extra for every collaborator.

   QuickMail Standout Features and Integrations

   Standout features include A/B testing that doesn’t require you to start a new campaign with every test and automated email verification that double-checks a recipient’s domain and address for errors and deliverability.

   Integrations include Aircall, Amazon SES, BriteVerify, Gmail, HubSpot, Mailjet, Outlook, Slack, and Twilio. For everything else, including everything from Excel Spreadsheets to Salesforce, you can use Zapier.

   Pros and Cons

   Pros:

   • Quick configuration and implementation
   • Intuitive, straightforward tool navigation
   • Very easy and fast to learn

   Cons:

   • Not as many native integrations
   • Limited data enrichment for prospects
   Learn more about QuickMail:

   • Check out QuickMail on their website
6. 

   6

   Demodesk

   Best for helping revenue teams automate tasks

   • 7-day free trial
   • From $39/user/month

   Visit Website

   Customer Rating:4.6/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Demodesk is a revenue operations platform that focuses on meeting scheduling, real-time guided selling, and customer engagement. Through personalized desktops and coaching during every call, you can empower every sales team member with the customizable tools they need to succeed, including automating non-selling tasks, like meeting prep, CRM documentation, and follow-ups.

   Why I picked Demodesk: One feature that really stood out to me about this tool is the types of meeting rooms they offer. Whether you need to meet with customers or collaborate with team members, you can schedule video calls in branded sales rooms with interactive virtual screen technology that allows participants to interact with your product or content on the call.

   Demodesk Standout Features and Integrations

   Standout features include real-time sales playbooks that automatically load the perfect pitch for every prospect, call shadowing that allows managers to get real insights into how each rep sells, and automated scheduling that handles distribution and handoffs more fairly.

   Integrations include Allego, Chorus, Gong, Google Suite, Guru, HubSpot, Make, Microsoft Office, Pipedrive, and Salesforce.

   Pros and Cons

   Pros:

   • Provides a customer portal for meetings
   • Frequent improvements based on customer requests
   • Responsive and supportive customer service

   Cons:

   • Scheduling isn’t editable after sending a request
   • Limited reporting and analytics functionality
   Learn more about Demodesk:

   • Check out Demodesk on their website
7. 

   7

   Sync

   Best for collaboration with internal teams, external contractors, and all other stakeholders

   • 30-day free trial
   • From CAD $6/user/month (billed annually)

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   Customer Rating:4.8/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   If you need a business development software that targets teamwork for project management, Sync.com provides a cloud-based file-sharing and document storage platform to enhance your communication tools. This platform can help you send and receive files, preview documents, organize folders, back up files, and control user permissions to involve customers, clients, contractors, and other stakeholders without risking sensitive information.

   Why I picked Sync.com: I consider this tool essential for business development teams because it includes groundbreaking data protection features. Whether you need to ensure HIPAA compliance for medical providers or protect a new product that’s still under development, this platform provides enterprise-grade security infrastructure and support.

   Sync Standout Features and Integrations

   Standout features include access to files from anywhere, including computers, the web, and mobile devices, centralized folders for internal team members, and cloud storage to free up more space on your servers.

   Integrations include Microsoft Excel and Microsoft Word.

   Pros and Cons

   Pros:

   • Priced for single users and businesses
   • Easy for non-tech savvy users to learn
   • Simple and straightforward to implement

   Cons:

   • Limited service diversity due to security
   • No CRM system integrations to maintain security
   Learn more about Sync:

   • Check out Sync on their website
8. 

   8

   ZoomInfo

   Best for when you need to streamline your sales pipeline

   • Free trial available
   • Pricing upon request

   Visit Website

   Customer Rating:4.4/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   This cloud-based tool is primarily a customer lifecycle platform for B2B organizations that helps you find prospects and leverage buyer intent data to better inform your sales and marketing teams. Their tools are designed to provide solutions for lead generation and prioritizing new opportunities. Find data on company mergers, funding announcements, and tech adoptions to better understand your business opportunities.

   Why I picked ZoomInfo: One feature that caught my eye on ZoomInfo was the email and phone automation to help you execute multi-touch sales cadences through customizable email templates, tailored scripts for conversations, and account-based selling to contact everyone you need to all at once.

   ZoomInfo Standout Features and Integrations

   Standout features include conversion tools to turn leads into pipelines with ZoomInfo MarketingOS and no-code data management through ZoomInfo OperationsOS.

   Integrations include Dynamics 365 Business Central, Google Analytics, HubSpot, Marketo Engage, Outreach, Salesforce, Slack, Snowflake, Sugar CRM, and Visualize ROI.

   Pros and Cons

   Pros:

   • Email verification accuracy is at 98%
   • Simple user interface and dashboards
   • Very intuitive for new users

   Cons:

   • Can be overwhelming due to all the features
   • Clunky formatting for email templates
   Learn more about ZoomInfo:

   • Check out ZoomInfo on their website
   • Read my in-depth review of ZoomInfo
9. 

   9

   Nutshell

   Best comprehensive solutions for B2B CRM needs

   • 14-day free trial + free demo available
   • From $13/user/month

   Visit Website

   

   Because it’s an all-in-one CRM platform, Nutshell is designed to be simple enough for everyone on your team to use while incorporating sophisticated tools into your workflow. With Nutshell, you don’t have to separate your sales and marketing tools. Everyone can use the same platform for sales automation, pipeline management, email marketing, and team collaboration.

   Why I picked Nutshell: This tool is one of my favorites because of the web form collection feature. With this tool, you can capture all the information you need from prospects and collect it in a central repository for automated management and easy access for your entire team. Add custom forms to any website with just two clicks to gather personal information or get answers to unique questions.

   Nutshell Standout Features and Integrations

   Standout features include Board View, which offers interactive pipeline management that allows your team to drag and drop leads into every sales stage, and contact management that ensures you can import your contact, emails, and calendar from any source.

   Integrations include 3CX, ActiveCampaign, Box, Constant Contact, FreshMail, Gravity Forms, Kixie, Mailchimp, Slack, and Trello. Find over 50 native integrations on Nutshell.

   Pros and Cons

   Pros:

   • Outstanding support team for technical issues
   • Mobile-app friendly for iOS and Android
   • Easy to maintain without technical knowledge

   Cons:

   • Limited email scheduling – only full sequences available
   • iPhone app has limited functionality
   Learn more about Nutshell:

   • Check out Nutshell on their website
10. 

    10

    Visual Visitor

    Best for consent-based website visitor identification

    • 14-day free trial
    • From $59/month

    Visit Website

    

    Visual Visitor is a sales intelligence platform that focuses on providing you more leads and reducing prospecting time through website visitor identification. They also provide other tools, including buyer intent data, email and proposal tracking, and a B2B contact database that has over 600 million potential prospects.

    Why I picked Visual Visitor: This tool stands out to me as an ideal business development software because of their primary tool — website visitor identification. When someone visits your site, Visual Visitor can get you access to their entire profile, including personal contact information that allows you to reach out right away.

    Visual Visitor Standout Features and Integrations

    Standout features include person-level website ID that includes over 35 data points, company identification and employee tracking from website visits, and buyer intent data that’s gathered by crawling the internet for a visitor’s digital footprints.

    Integrations include DropBox Business, Gmail, Google Analytics, Google Docs, HubSpot, Mailchimp, Slack, Trello, Zapier, and Zoho CRM.

    Pros and Cons

    Pros:

    • Intuitive navigation for finding lead information
    • Allows prospecting through the database and your own website
    • Up-to-date data ensures accurate leads

    Cons:

    • Some plans are limited when it comes to international visitors
    • May take more than a month to learn all the features
    Learn more about Visual Visitor:

    • Check out Visual Visitor on their website