Top 15 Sales Leaders to Follow in 2026
The best sales leaders share tactics you can actually use—not just inspiration. If you want to sharpen your pipeline strategy, improve conversion, or lead a higher-performing team, following the right voices makes a real difference. I've curated sales leaders worth your attention, chosen for their practical insights, proven track records, and relevance to the challenges you face every day.
Top 15 Sales Leaders
Below are the profiles of the top sales leaders, covering who they are and the impact they've made in this space.
Jacco van der Kooij
Jacco van der Kooij is founder and CEO of Winning by Design, the B2B revenue consultancy he built around recurring-revenue growth systems, sales process design, and go-to-market execution.
Van der Kooij created …
Jacco van der Kooij is founder and CEO of Winning by Design, the B2B revenue consultancy he built around recurring-revenue growth systems, sales process design, and go-to-market execution.
Van der Kooij created Revenue Architecture, the Bowtie Model, and SPICED to help recurring-revenue teams align marketing, sales, and customer success. His work gives revenue leaders structured ways to diagnose growth, design GTM systems, and improve execution.
Stevie Case
Stevie Case is chief revenue officer at Vanta, where she leads the revenue organization after a sales career spanning Twilio, Visa, and earlier leadership roles in technology companies.
At Vanta, Case has…
Stevie Case is chief revenue officer at Vanta, where she leads the revenue organization after a sales career spanning Twilio, Visa, and earlier leadership roles in technology companies.
At Vanta, Case has helped build and scale the company’s go-to-market engine, including sales, customer success, revenue operations, and partnerships. Her approach emphasizes rigorous pipeline management, value-based selling, talent development, and AI-enabled revenue workflows.
Peter Kazanjy
Peter Kazanjy is an early-stage SaaS go-to-market operator, founder of Founder-Led Sales Factory, co-founder of Atrium, and author of the practical startup sales handbook Founding Sales.
Kazanjy turns founder-led selling into…
Peter Kazanjy is an early-stage SaaS go-to-market operator, founder of Founder-Led Sales Factory, co-founder of Atrium, and author of the practical startup sales handbook Founding Sales.
Kazanjy turns founder-led selling into a repeatable discipline, drawing on his experience building TalentBin and sales communities. His work covers early sales motions, hiring the first sellers, pipeline management, and the systems founders need to grow from ad hoc selling into a durable sales organization.
Kyle Norton
Kyle Norton is a revenue executive and SaaS operator whose leadership experience spans Owner.com, Shopify, and League, with a track record of building, scaling, and rebuilding go-to-market teams.
Norton is known for…
Kyle Norton is a revenue executive and SaaS operator whose leadership experience spans Owner.com, Shopify, and League, with a track record of building, scaling, and rebuilding go-to-market teams.
Norton is known for rebuilding revenue systems around the buyer rather than inherited process. His work spans sales hiring, RevOps, outbound, onboarding, AI-enabled GTM, and operating models designed to improve conversion, retention, and commercial efficiency.
Jill Rowley
Jill Rowley is a GTM advisor and limited partner at Stage 2 Capital with decades in B2B SaaS, including early roles at Salesforce and Eloqua and advisory work across technology startups.
Rowley’s…
Jill Rowley is a GTM advisor and limited partner at Stage 2 Capital with decades in B2B SaaS, including early roles at Salesforce and Eloqua and advisory work across technology startups.
Rowley’s work follows how B2B buying has changed and what revenue teams must change with it. A longtime advocate for social selling and customer-centric GTM, she connects relationships, partnerships, process, data, and technology to modern sales execution.
John McMahon
John McMahon is an enterprise software sales leader, five-time public-company CRO, board advisor, and author of The Qualified Sales Leader, a practical guide to leading complex sales teams.
McMahon’s work centers…
John McMahon is an enterprise software sales leader, five-time public-company CRO, board advisor, and author of The Qualified Sales Leader, a practical guide to leading complex sales teams.
McMahon’s work centers on enterprise qualification, coaching, hiring, forecasting, and deal strategy. Closely associated with MEDDPICC, he teaches leaders to qualify rigorously, develop sellers, and focus teams on customer value and the fundamentals behind predictable enterprise sales.
Morgan J. Ingram
Morgan J. Ingram is a sales trainer and founder of AMP Social, where he helps B2B teams build pipeline through social selling, creative outbound, stronger conversations, and real relationships.
Ingram built his…
Morgan J. Ingram is a sales trainer and founder of AMP Social, where he helps B2B teams build pipeline through social selling, creative outbound, stronger conversations, and real relationships.
Ingram built his expertise from the SDR floor and has trained tens of thousands of sellers. His work combines prospecting, LinkedIn, content, events, and coaching, with a growing emphasis on the human skills sales teams need as AI automates more of the outbound workflow.
Samantha McKenna
Samantha McKenna is founder and CEO of #samsales Consulting, a sales leader and educator. Her career includes two decades in enterprise sales and leadership roles at LinkedIn and ON24.
McKenna teaches a…
Samantha McKenna is founder and CEO of #samsales Consulting, a sales leader and educator. Her career includes two decades in enterprise sales and leadership roles at LinkedIn and ON24.
McKenna teaches a buyer-first, manners-first approach to selling through training, coaching, speaking, and the Show Me You Know Me® methodology. Her work spans prospecting, discovery, social selling, executive branding, and practical habits for building stronger customer relationships.
Mark Niemiec
Mark Niemiec is chief revenue officer for SAP Customer Experience, leading global revenue across SAP’s portfolio of commerce, sales, customer service, and customer engagement solutions worldwide.
Niemiec’s leadership emphasizes durable customer value,…
Mark Niemiec is chief revenue officer for SAP Customer Experience, leading global revenue across SAP’s portfolio of commerce, sales, customer service, and customer engagement solutions worldwide.
Niemiec’s leadership emphasizes durable customer value, sound judgment, and long-term business outcomes. His SAP remit connects sales execution with commerce, service, and engagement, giving him a broad view of how revenue organizations can align customer-facing systems and teams.
Kevin “KD” Dorsey
Kevin “KD” Dorsey is a sales leader, coach, and founder of Sales Leadership Accelerator who has led revenue and sales organizations across several high-growth B2B technology companies worldwide.
Dorsey’s approach is built…
Kevin “KD” Dorsey is a sales leader, coach, and founder of Sales Leadership Accelerator who has led revenue and sales organizations across several high-growth B2B technology companies worldwide.
Dorsey’s approach is built around systems, practice, coaching, and measurable skill development rather than relying on hero sellers. His work spans outbound strategy, cold calling, sales management, team development, and the operating discipline required to build repeatable revenue performance.
Jeremey Donovan
Jeremey Donovan is an executive vice president at Insight Partners who works with B2B software companies on revenue strategy, sales, customer success, go-to-market operations, and scale.
Donovan combines operator experience with portfolio-wide…
Jeremey Donovan is an executive vice president at Insight Partners who works with B2B software companies on revenue strategy, sales, customer success, go-to-market operations, and scale.
Donovan combines operator experience with portfolio-wide research on how software companies scale. His work covers forecasting, sales process, customer success, revenue operations, hiring, and GTM metrics, giving revenue leaders data-informed ways to improve commercial execution.
Channing Ferrer
Channing Ferrer is chief revenue officer and CEO of the Americas at Brevo, bringing senior go-to-market leadership experience from Brandwatch, Semrush, HubSpot, and other global technology firms.
Ferrer has built and scaled…
Channing Ferrer is chief revenue officer and CEO of the Americas at Brevo, bringing senior go-to-market leadership experience from Brandwatch, Semrush, HubSpot, and other global technology firms.
Ferrer has built and scaled revenue organizations across high-growth technology companies. At Brevo, his remit spans global revenue and Americas leadership, while his broader work covers GTM strategy, sales systems, customer growth, and the operating discipline required to scale.
Amy Volas
Amy Volas is founder and CEO of Avenue Talent Partners, an executive recruiting firm focused on revenue leadership, drawing on a sales career that included more than $100 million in revenue sold.
…
Amy Volas is founder and CEO of Avenue Talent Partners, an executive recruiting firm focused on revenue leadership, drawing on a sales career that included more than $100 million in revenue sold.
Volas works at the intersection of sales leadership, executive hiring, and startup growth. She helps founders improve how they define, assess, and hire revenue leaders, pairing firsthand selling experience with a sharp focus on reducing costly hiring mistakes and building stronger GTM teams.
Michelle Donnelly
Michelle Donnelly is chief revenue officer at Crescendo, where she leads go-to-market growth for the AI-native customer experience company after senior sales leadership roles at Salesforce and Groq.
Donnelly’s work combines enterprise…
Michelle Donnelly is chief revenue officer at Crescendo, where she leads go-to-market growth for the AI-native customer experience company after senior sales leadership roles at Salesforce and Groq.
Donnelly’s work combines enterprise sales, operational discipline, talent development, and AI-era go-to-market strategy. At Crescendo, she focuses on differentiation, outcome-based selling, and building high-performing commercial teams in a fast-moving technology market.
Aviv Canaani
Aviv Canaani is chief revenue officer at Datarails, where he leads revenue after expanding from marketing into sales leadership, with earlier roles spanning Workiz, IBM, Lenovo, and other firms.
Canaani’s path from…
Aviv Canaani is chief revenue officer at Datarails, where he leads revenue after expanding from marketing into sales leadership, with earlier roles spanning Workiz, IBM, Lenovo, and other firms.
Canaani’s path from marketing leadership to owning sales gives him a cross-functional view of growth. His work centers on predictable revenue, positioning, demand creation, sales execution, and aligning commercial teams around a clearer go-to-market system.
Selection Methodology
I selected the leaders on this list based on their relevance, demonstrated expertise and impact, professional credibility, and ongoing contributions to the field.
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I look for evidence such as leading meaningful initiatives or delivering notable results within their organizations, developing influential ideas or practices, publishing research or educational resources, speaking or teaching, and other contributions that demonstrate impact within their work or the broader field.
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