Beste Outreach-Alternativen Kurzliste
Wenn Sie im Bereich Revenue Operations tätig sind, kennen Sie möglicherweise die Herausforderungen beim Management von Vertrieb und Outreach und benötigen Vertriebs-Engagement-Tools, die zu den individuellen Anforderungen Ihres Teams passen. Outreach.io ist eine beliebte Plattform, aber sie ist nicht für jeden die richtige Wahl. Vielleicht suchen Sie nach mehr Anpassungsmöglichkeiten, besserer Integration in bestehende Systeme oder einfach nach einer kostengünstigeren Lösung.
Ich habe verschiedene Softwarelösungen getestet und bewertet, um Ihnen bei der Suche nach der passenden Alternative zu helfen. In diesem Artikel teile ich meine Top-Empfehlungen und konzentriere mich darauf, was jedes Tool zu einer guten Option macht. Sie erhalten einen unvoreingenommenen Einblick in Funktionen, Vorteile und Nachteile – so treffen Sie die beste Entscheidung für Ihr Team.
Was ist Outreach?
Outreach ist eine Vertriebs-Engagement-Plattform, die Vertriebsteams dabei unterstützt, ihre Kommunikation mit potenziellen Kunden und Bestandskunden zu steuern und zu verbessern. Sie wird häufig von Vertriebsprofis, Account Managern und Business-Development-Teams genutzt, um die Produktivität zu steigern und den Umsatz anzukurbeln. Automatisierte Workflows, E-Mail-Tracking und Analysen helfen Teams bei der Organisation ihrer Outreach-Aktivitäten. Insgesamt bietet Outreach einen taktischen Ansatz zur Verbesserung der Kommunikation und Vertriebsprozesse.
Beste Outreach-Alternativen Zusammenfassung
Diese Vergleichstabelle fasst die Preisinformationen meiner Top-Auswahl an Outreach-Alternativen zusammen, damit Sie das beste Tool für Ihr Budget und Ihre geschäftlichen Anforderungen finden.
| Tool | Best For | Trial Info | Price | ||
|---|---|---|---|---|---|
| 1 | Best for ready-to-use lead lists | Free plan + free demo available | From $97/month (billed annually) | Website | |
| 2 | Best for multi-step processes | Free 14-day trial | From $50/user/month (billed annually) | Website | |
| 3 | Best for social outreach | Free 7-day trial + free demo available | From $39/user/month (billed annually) | Website | |
| 4 | Best for Gmail-based sales work | 14-day free trial available | From $49/user/month (billed annually) | Website | |
| 5 | Best for built-in lead sourcing | 14-day free trial + free demo available | From $49/user/month (billed annually) | Website | |
| 6 | Best for managing full sales cycles | Free demo available | Pricing upon request | Website | |
| 7 | Best for multi-channel outreach | 14-day free trial available | From $49/month (billed annually) | Website | |
| 8 | Best for cold emailing | Free demo available | From $25/user/month (billed annually) | Website | |
| 9 | Best for inbox management | Free trial available | From $37.6/month | Website | |
| 10 | Best for AI agent support | Free demo available | Pricing upon request | Website |
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Beste Outreach-Alternativen im Test
Nachfolgend finden Sie meine ausführlichen Zusammenfassungen der besten Outreach-Alternativen, die es auf meine Kurzliste geschafft haben. Meine Bewertungen bieten einen detaillierten Überblick zu den wichtigsten Funktionen, Vor- und Nachteilen, Integrationen sowie den idealen Anwendungsfällen jedes Tools – damit Sie das beste auswählen können.
ListKit is a B2B lead-generation and sales-intelligence tool that helps sales and marketing teams build verified contact lists and identify companies that match your target market. It’s designed for outreach, prospecting, and lead qualification.
Why it's a good Outreach alternative: ListKit has a triple-verification engine that helps ensure that contact data is accurate and deliverable. You can search companies and decision-makers using role-based filters, then export clean, ready-to-use lead lists.
Standout features and integrations:
Features include the ability to run company-level and people-level searches with detailed filter options to zero in on target prospects. You can build lead lists that are triple-verified, meaning emails are checked for deliverability and data is prepared before export. There’s also a workflow feature that lets you automate exports so your lead lists stay up to date without manual effort.
Integrations include HubSpot, Google Sheets, Zoho CRM, Slack, Webhooks by Zapier, and more.
Pros and Cons
Pros:
- Compatibility with multiple CRM and productivity platforms
- Detailed search filters for precise targeting
- Clean, ready-to-use contact data
Cons:
- No full API for custom integrations
- Credit-based model may require extra budgeting
Klenty is a sales engagement platform built for teams that want to run repeatable outbound motions. It can help you plan, send, and track multi-step outreach across email, calls, and LinkedIn.
Why it's a good Outreach alternative: You can set up cadences quickly with tools that let you add steps, adjust timing, and move prospects between stages. Klenty offers cadence controls so that your team can efficiently launch targeted sequences. It also provides clear visibility into your performance data, which can help you improve your cadence strategy.
Standout features and integrations:
Features include advanced email personalization that lets you tailor messages at scale, call workflows that support prospect targeting with direct-dial phone numbers, and LinkedIn automation capabilities that allow you to add social touches and manage connection requests in your outreach. You can also use deliverability tools to optimize sending health and ensure that emails will land where they should.
Integrations include Salesforce, HubSpot, Pipedrive, Zoho CRM, Slack, Microsoft Dynamics 365, and more.
Pros and Cons
Pros:
- Strong dialer and phone number support
- Good control over outreach steps
- Fast cadence setup for new users
Cons:
- Cadence editing may feel restrictive for some
- Not a full CRM solution
Outplay is an AI-powered sales engagement platform designed for small- and medium-sized businesses to enhance their sales processes. It's primarily used by sales teams to automate outreach and improve lead conversion.
Why it's a good Outreach alternative: Outplay offers multi-channel engagement, allowing your team to connect with prospects through email, phone, SMS, and more. Its conversation intelligence provides customer insights that can help optimize sales interactions. The platform's sales automation features can organize repetitive tasks, ensuring no opportunities are missed. With a focus on transparent pricing and tailored support, Outplay is ideal for growing businesses looking to automate and enhance their outreach efforts.
Standout features and integrations:
Features include a meeting scheduler that automates appointment booking and assignments, as well as an all-in-one ticketing system for customer support services. Outplay also provides automated email sequencing for nurturing leads through personalized campaigns.
Integrations include Salesforce, HubSpot, Pipedrive, Zoho CRM, Slack, Outlook, and more.
Pros and Cons
Pros:
- Transparent pricing
- Mobile app accessibility
- Social outreach support
Cons:
- Limited scalability
- Learning curve for new users
Streak is a CRM integration built into Gmail for teams that manage sales and customer work directly from their inbox. It lets you track deals, manage pipelines, and keep conversations organized without leaving Gmail.
Why it's a good Outreach alternative: You can manage your sales work inside Gmail, which keeps all your activity in one place. Its pipeline views, email tracking, and task tools can help you move deals forward without switching tools. The mail merge with automatic follow-up lets you send outreach at scale while keeping everything connected to your inbox. This setup suits teams that want to keep their outreach tied closely to Gmail.
Standout features and integrations:
Features include customizable pipeline fields that help you capture the exact details your team needs, team activity timelines that provide visibility into deals and interactions, and shared email snippets that can speed up everyday communication. You can also use color-coded stages to see the status of each deal.
Integrations include Gmail, Typeform, Calendly, Zapier, LinkedIn, and more.
Pros and Cons
Pros:
- Suitable for small businesses and teams
- Scalable system
- Native integration for Gmail
Cons:
- Limited customization options
- Limited support for advanced workflows
Apollo.io is an AI-powered sales engagement platform designed for B2B sales teams to enhance their sales processes. It's primarily used by sales leaders, account executives, and marketers to refine prospecting and improve lead conversion.
Why it's a good Outreach alternative: Apollo.io offers data enrichment, providing up-to-date data that supports informed selling. Its smart email sequences and AI-powered personalization features can help your team craft outreach strategies. The platform's email deliverability suite can improve your message volume and activity to help you reach the right contacts, while its dialer supports phone outreach efforts.
Standout features and integrations:
Features include a filterable B2B contact database with inbound lead conversion, which can quickly qualify and act on incoming leads. The platform's deal execution feature captures conversations and can improve the speed of deal closure. Apollo.io also provides outbound sales automation to help optimize prospecting and save you time.
Integrations include Salesforce, HubSpot, Gmail, LinkedIn, and more.
Pros and Cons
Pros:
- Effective inbound lead conversion
- Power dialer for outreach
- Strong data enrichment capabilities
Cons:
- Primarily focused on B2B sales
- Potential lagging due to the large database
Salesloft is a sales engagement platform designed for revenue teams to manage their customer interactions and drive revenue growth. It's primarily used by sales professionals and account executives to automate and enhance their sales processes.
Why it's a good Outreach alternative: Salesloft offers AI-driven revenue orchestration, providing insights and recommendations to optimize sales efforts. Its advanced analytics and forecasting tools help you make data-driven decisions, while its automation capabilities allow your team to focus on building relationships rather than performing administrative tasks. Salesloft's AI features can help enhance your sales strategy by predicting customer needs and improving engagement.
Standout features and integrations:
Features include advanced call analytics that give you insights into your team's performance. Salesloft's cadence management system can help your team target leads and make a plan for engaging with prospects. The platform's email tracking offers detailed metrics on open rates, click-throughs, and replies.
Integrations include Salesforce, LinkedIn Sales Navigator, Microsoft Dynamics 365, Slack, Zoom, Google Workspace, and more.
Pros and Cons
Pros:
- Strong automation features
- Flexible cadence management
- Advanced analytics
Cons:
- May be overwhelming for small teams
- Requires technical setup
Mailshake is an AI-powered sales engagement platform designed for sales teams to enhance their cold outreach efforts. It's used by sales reps, leaders, and marketers to automate communication and manage lead engagement.
Why it's a good Outreach alternative: Mailshake offers multi-channel outreach capabilities, including email and LinkedIn automation, to reach prospects through various platforms. Its AI email writer, SHAKEspeare, can help simplify content creation with copy generation, allowing your team to quickly craft effective messages. The platform's data finder helps you source prospect emails, while its mailboxes can scale your email infrastructure, helping you improve deliverability.
Standout features and integrations:
Features include a lead catcher that allows you to focus on engaged prospects and maximize your efforts. Mailshake also provides tools for automating follow-ups, ensuring consistent communication with leads.
Integrations include Salesforce, HubSpot, Pipedrive, Zoho CRM, Slack, Google Workspace, and more.
Pros and Cons
Pros:
- Easy setup for new users
- Ready-to-send mailbox system
- AI-driven email creation
Cons:
- Heavy focus on cold outreach
- Basic analytics and reporting capabilities
Instantly is a sales engagement platform designed for businesses looking to support their cold-email marketing efforts. It's popular among sales professionals, marketers, and agencies to automate outreach and manage lead engagement.
Why it's a good Outreach alternative: Instantly allows you to connect unlimited email accounts, which can help support your outreach capabilities. Its AI-driven tools can be used to personalize messages and optimize email scheduling. The platform's deliverability tools help ensure your emails land in primary inboxes, reducing bounce rates. With advanced targeting filters, your team can refine lead lists to improve the effectiveness of your campaigns.
Standout features and integrations:
Features include an inclusive Sales Accelerator with over 600 templates and a Sales Vault with over 200 strategies for outreach. The AI Spam Word Checker helps you maintain high deliverability rates by optimizing email content. The Unibox feature allows your team to manage conversations by categorizing responses.
Integrations include Salesforce, HubSpot, Slack, Zapier, Clay, and more.
Pros and Cons
Pros:
- Strong inbox organization features
- Affordable pricing plans
- Unlimited email account connections
Cons:
- Focused on email marketing
- Limited support for multi-channel strategies
Artisan is an AI-driven sales platform designed for sales teams to automate and enhance their outbound sales processes. It's mainly used by sales professionals who need to manage multi-channel outreach and improve efficiency.
Why it's a good Outreach alternative: Artisan's AI Business Development Representative, Ava, can help you handle repetitive tasks and manage cold outreach through email and LinkedIn. This AI-driven approach allows your team to focus more on developing strong customer relationships. Ava can identify leads from a vast database and craft personalized messages, which can help improve deliverability and engagement.
Standout features and integrations:
Features include automated lead research, which helps your team quickly find strong prospects. The platform's email personalization feature can tailor your messages to resonate with specific clients. Smart throttling and sender rotation are designed to help you maintain high deliverability rates so your emails and messages reliably reach their intended targets.
Integrations are not publicly listed.
Pros and Cons
Pros:
- Large contact database
- High email deliverability
- Agentic AI automation
Cons:
- Primarily focused on outbound sales
- May require AI training
Weitere Outreach-Alternativen
Hier sind weitere Outreach-Alternativen, die es zwar nicht auf meine Kurzliste geschafft haben, aber dennoch einen Blick wert sind:
- Lemlist
For personalization features
- Crono
For small- to medium-sized businesses
- ZoomInfo
For deep company data
- Saleshandy
For scalable outreach
- Hunter
For a strong API ecosystem
- Mixmax
For native inbox workflows
- SmartReach.io
For agency outreach
- SmartLead
For inbox rotation setups
- Revenue.io
For Salesforce users
- HubSpot Sales Hub
For CRM-led sales
Auswahlkriterien
Bei der Auswahl der besten Outreach-Alternativen für diese Liste habe ich typische Käuferbedürfnisse und Pain Points berücksichtigt, die mit Vertriebs-Engagement-Plattformen zusammenhängen, z. B. verbesserte Teamzusammenarbeit und höhere Zustellraten von E-Mails. Zudem habe ich folgendes Bewertungsschema verwendet, um objektiv und strukturiert zu bleiben:
Kernfunktionen (25 % der Gesamtbewertung)
Um in diese Liste aufgenommen zu werden, musste jede Lösung folgende gängige Anwendungsfälle abdecken:
- E-Mail-Tracking
- Automatisierte Follow-ups
- Multikanal-Kommunikation
- Analysen und Berichte
- Kontaktmanagement
Zusätzliche besondere Funktionen (25 % der Gesamtbewertung)
Um die Auswahl weiter einzugrenzen, habe ich außerdem auf einzigartige Merkmale geachtet, wie zum Beispiel:
- KI-basierte Erkenntnisse
- Anpassbare Dashboards
- Erweitertes Lead-Scoring
- Prädiktive Analysen
- Integration von sozialen Medien
Benutzerfreundlichkeit (10% der Gesamtbewertung)
Um ein Gefühl für die Benutzerfreundlichkeit jedes Systems zu bekommen, habe ich Folgendes betrachtet:
- Intuitive Benutzeroberfläche
- Einfache Navigation
- Anpassungsmöglichkeiten
- Mobilgeräte-Zugänglichkeit
- Geschwindigkeit und Performance
Onboarding (10% der Gesamtbewertung)
Um die Onboarding-Erfahrung jeder Plattform zu bewerten, habe ich Folgendes berücksichtigt:
- Verfügbarkeit von Schulungsvideos
- Interaktive Produkttouren
- Zugriff auf Chatbots
- Umfangreiche Webinare
- Sofort einsetzbare Vorlagen
Kundensupport (10% der Gesamtbewertung)
Um den Kundensupport jedes Softwareanbieters zu bewerten, habe ich Folgendes betrachtet:
- 24/7 Supportverfügbarkeit
- Mehrkanal-Support-Optionen
- Effizienz bei der Reaktionszeit
- Dedizierte Account-Manager
- Zugriff auf eine Wissensdatenbank
Preis-Leistungs-Verhältnis (10% der Gesamtbewertung)
Um das Preis-Leistungs-Verhältnis der einzelnen Plattformen zu bewerten, habe ich Folgendes herangezogen:
- Transparente Preisgestaltung
- Verhältnis von Funktionen zu Kosten
- Flexible oder individuelle Preismodelle
- Rabatte bei jährlicher Abrechnung
- Renditepotenzial
Kundenbewertungen (10% der Gesamtbewertung)
Um einen Eindruck von der allgemeinen Kundenzufriedenheit zu erhalten, habe ich bei der Lektüre der Bewertungen Folgendes berücksichtigt:
- Feedback zur Zuverlässigkeit
- Meinungen zur Benutzerfreundlichkeit
- Kommentare zur Wirksamkeit der Funktionen
- Zufriedenheit mit dem Kundensupport
- Allgemeine Wertwahrnehmung
Warum nach einer Outreach-Alternative suchen?
Obwohl Outreach eine gute Wahl als Vertriebs-Engagement-Plattform ist, gibt es eine Reihe von Gründen, warum manche Nutzer:innen nach alternativen Lösungen Ausschau halten. Sie könnten nach einer Alternative zu Outreach.io suchen, weil…
- Sie eine bessere Integration mit bestehenden Tools benötigen
- Ihrem Team mehr Anpassungsmöglichkeiten zur Verfügung stehen müssen
- Sie Budgetbeschränkungen aufgrund der Outreach-Preise haben
- Sie Unterstützung für ein größeres Team brauchen
- Sie eine einfachere Benutzeroberfläche bevorzugen
- Sie erweiterte Datenanalyse-Funktionen benötigen
Wenn einer dieser Punkte auf Sie zutrifft, sind Sie hier richtig. Meine Liste umfasst mehrere Vertriebs-Engagement-Plattformen, die besser zu Teams passen, die mit Outreach an ihre Grenzen stoßen und nach Alternativen suchen.
Funktionen
Hier sind einige der wichtigsten Funktionen von Outreach, damit Sie diese mit den angebotenen Alternativen vergleichen können:
- KI-Agenten: Automatisieren Sie Workflows, um die Produktivität Ihres Teams um 60% zu steigern.
- Umfassende Vertriebsplattform: Vereinfacht Prognosen, Deal-Management und Kundenbindung.
- Produktivitätssteigerung: Unterstützt das Finden von Interessenten und beschleunigt Abschlüsse mit KI-Erkenntnissen.
- Echtzeit-Coaching: Bietet umsetzbare Erkenntnisse zur Leistungsoptimierung Ihres Teams.
- Exakte Prognosen: Verbessert die Umsatzvorhersage Ihres Teams durch KI-Modelle.
- Sicherheit und Datenschutz: Sorgt für Datensicherheit mit konfigurierbaren Zugriffskontrollen.
Wie geht es weiter:
Wenn Sie gerade Vertriebs-Engagement-Plattformen recherchieren, nehmen Sie Kontakt mit einem SoftwareSelect-Berater auf und erhalten Sie kostenlos Empfehlungen.
Sie füllen ein Formular aus und führen ein kurzes Gespräch, in dem Ihre individuellen Anforderungen geklärt werden. Anschließend erhalten Sie eine Auswahlliste von Softwareprodukten zur Überprüfung. Die Beratung unterstützt Sie auch während des gesamten Auswahlprozesses, inklusive Preisverhandlungen.
