Os 10 melhores softwares de visualização de dados em 2026

Análises do melhor software de visualização de dados

1. 

   1

   Zoho Analytics

   Best for Zoho customers.

   • 15-day free trial
   • From $30/month (billed annually)

   Visit Website

   Customer Rating:4.3/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Zoho Analytics can integrate with other Zoho applications to help users collaborate and share data visualizations.

   Why I picked Zoho Analytics: Organizations already using Zoho’s other applications will love the ability to unify various business analytics throughout their departments. Like other Zoho applications, Zoho Analytics has ready-made connectors for popular business systems, cloud drives, and databases. If you are familiar with Zoho, you might remember the AI assistant Zia, which the vendor created using AI, machine learning, and natural language processing. Zia helps users answer questions regarding data visualizations.

   Zoho Analytics works for any sized business looking to create excellent data visualization from multiple sources and combine them together. The platform allows you to share and publish reports with team members and engage in conversations. Also, Zoho Analytics’ smart data alerts will notify you when it discovers any outliers and anomalies.

   Zoho Analytics Standout Features and Integrations

   Features include data analytics, performance metrics, predictive analytics, ad-hoc reports, data visualizations, profitability analysis, public and private dashboards, and high-volume data processing.

   Integrations include Pipedrive, Stripe, Mortar, Zendesk, Salesforce, Mailchimp, Google Analytics, Slack, HubSpot CRM, Zoho CRM, Dropbox, Microsoft OneDrive, and Quickbooks.

   Pros and Cons

   Pros:

   • Creates in-depth data analysis reports.
   • Useful help guides and tutorials.
   • Easy to learn.

   Cons:

   • Mobile app is unintuitive.
   • Customer support needs improvement.
   Learn more about Zoho Analytics:

   • Check out Zoho Analytics on their website
2. 

   2

   Signara

   Best for converting data into interactive reports

   • Free plan available
   • From $29/month

   Visit Website

   Customer Rating:5/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Signara is an agentic analytics platform for marketing teams that automates KPI calculations, driver analysis, and dashboard and report generation from connected data sources.

   Who Is Signara Best For?

   Signara is a good fit for marketing analysts and RevOps teams who need automated reporting across multiple data sources without building reports manually.

   Why I Picked Signara

   I've included Signara in my top picks because it takes raw marketing data and turns it into a shareable, interactive dashboard in a single automated pass. I particularly like the driver analysis layer, which goes beyond charting KPI values to surface what actually moved a number and by how much. Combined with the AI narrative that generates an auditable, grounded explanation alongside each output, my team gets a complete picture without manually writing commentary or cross-referencing multiple reports.

   Signara Key Features

   • Deterministic KPI engine: Every metric is computed using auditable, code-based formulas so every number in a report traces back to a verifiable source.
   • Plain-English data querying: Type a question like "best channel by spend" and Signara returns a KPI-backed answer pulled directly from the data engine.
   • PPTX export: Reports and dashboards can be exported as presentation-ready PowerPoint files in one click, without additional formatting work.
   • Multi-source data connectivity: Connect live data from warehouses like Snowflake, BigQuery, and Databricks, or upload Excel, CSV, and Google Sheets files directly.

   Signara Integrations

   Signara connects to Snowflake, Databricks, BigQuery, PostgreSQL, MySQL, HubSpot, and Google Sheets, and also accepts Excel, CSV, TSV, and JSON file uploads.

   Pros and Cons

   Pros:

   • Full audit trail for every calculation
   • Reports created from plain-English queries
   • AI-generated recommendations with every report

   Cons:

   • No API available for custom workflows
   • Setup requires high data cleanliness
   Learn more about Signara:

   • Check out Signara on their website
3. 

   3

   Querri

   Best for conversational dashboards

   • Free plan available
   • From $16/month (billed annually)

   Visit Website

   

   Querri is a data visualization platform that helps marketing teams turn scattered campaign, CRM, and revenue data into dashboards and reports. Its AI-powered analysis and plain-language querying make it useful for marketers who need faster insights without relying heavily on SQL or manual reporting.

   Who Is Querri Best For?

   Querri is a strong choice for marketing and RevOps teams that need to turn scattered campaign, CRM, and revenue data into interactive dashboards and visual reports.

   Why I Picked Querri

   I picked Querri because it helps your team turn scattered marketing, CRM, and revenue data into conversational dashboards. You can ask plain-language questions about your data and get visual answers through charts, tables, and dashboards instead of building every report manually. I like that it supports data connectors, file uploads, and automated reports, which helps teams work with data from multiple sources. Its dashboard and export options also make it useful for sharing campaign performance, pipeline trends, and revenue insights with stakeholders.

   Querri Key Features

   Some other features in Querri support data visualization, reporting, and insight sharing:

   • Custom visual reports: Build charts, tables, and reports that help teams compare trends, performance, and key metrics.
   • Dashboard sharing: Share dashboards through links, embeds, or exported files for easier stakeholder reporting.
   • Role-based permissions: Control who can view or manage dashboards to protect sensitive business data.
   • Forecasting tools: Analyze historical trends and pipeline data to support revenue and performance planning.

   Querri Integrations

   Integrations include HubSpot, Salesforce, QuickBooks, Google Sheets, PostgreSQL, MySQL, SQL Server, BigQuery, Redshift, and Google Drive.

   Pros and Cons

   Pros:

   • Exports reports to PowerPoint, PDF, and Google Sheets
   • Joins CRM, billing, and marketing data sources
   • Builds dashboards from plain-language data questions

   Cons:

   • Some marketing and billing tools require file uploads
   • Salesforce connector is still in early access
   Learn more about Querri:

   • Check out Querri on their website
4. 

   4

   DashThis

   Best for AI-driven marketing insights

   • Free trial available
   • From $44/mo (billed annually)

   Visit Website

   Customer Rating:4.8/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   DashThis is an automated marketing reporting tool that helps agencies, businesses, and nonprofits turn complex marketing data into clear, visual dashboards. With customizable templates and white-label options, it makes it easier to present performance results in a way that clients and teams can understand.

   Why I picked DashThis: I included DashThis because of its AI Insights feature, currently in beta, which can provide actionable takeaways from raw marketing data. This makes it easier to identify what strategies are working and where adjustments may be needed. I also liked that DashThis doesn’t restrict the number of users or data sources, which is particularly useful if you’re managing multiple accounts or campaigns. The platform’s branded report options also make it a strong choice for agencies that need professional, client-ready dashboards.

   DashThis Standout Features and Integrations

   Features include customizable dashboards, automated reporting with preset templates, shareable reports via email or PDF, and white-label branding options.

   Integrations include Google Ads, Google Analytics 4, Facebook Insights, Instagram Insights, LinkedIn Ads, Mailchimp, YouTube, Bing Ads, Pinterest Ads, SEMrush, TikTok Ads, and HubSpot.

   Pros and Cons

   Pros:

   • Wide range of integrations available
   • Simplifies marketing analytics and reporting
   • Affordable for small businesses and agencies

   Cons:

   • Limited customization for report design
   • Aesthetic options may not meet all needs
   Learn more about DashThis:

   • Check out DashThis on their website
5. 

   5

   DbVisualizer

   Best for cross-database work

   • 21-day free trial
   • From $199/user/year (billed annually)

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   Customer Rating:4.7/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   DbVisualizer gives you a unified way to explore, query, and manage virtually any database you use — whether you’re an analyst diving into reports, a developer juggling multiple data sources, or a DBA keeping everything running smoothly. With support for dozens of relational and NoSQL systems and a consistent interface across Windows, macOS, and Linux, it lets you treat all your data sources the same way.

   Why I Picked DbVisualizer

   I picked DbVisualizer because it offers universal database connectivity combined with flexible data browsing — meaning you can connect to nearly any database using JDBC and immediately start exploring schemas, tables, and data without needing a different tool per database type. Its ability to handle multiple simultaneous connections and treat disparate DBMSs through one UI is particularly valuable when your team uses a mix of relational and NoSQL databases. I like that you don’t have to fight with drivers or learn lots of vendor-specific tools. For teams that want a single, consistent database client regardless of backend, DbVisualizer fits neatly.

   DbVisualizer Key Features

   In addition to its core cross-database connectivity and management capabilities, DbVisualizer offers the following helpful features:

   • Table Management: The Pro edition allows creating and altering tables, defining constraints, and exporting data in multiple formats, providing flexibility in data handling.
   • Version Control for SQL Scripts: with built-in support for versioning scripts (branching, history, changes), you and your team can track modifications over time — handy when multiple people edit queries or database objects.
   • Monitoring and Comparison: The Pro version enables users to monitor SQL results and compare editor buffers, facilitating performance tracking and data integrity checks.
   • Security and Customization: The software includes strong password protection and customizable key bindings in the Pro version, ensuring data security and user preference adaptability.

   DbVisualizer Integrations

   DbVisualizer natively integrates with various databases such as Oracle, SQL Server, MySQL, PostgreSQL, SQLite, and more, allowing seamless connectivity and data management across different platforms.

   Pros and Cons

   Pros:

   • Includes visualization options (charts, graphs) for query results.
   • Allows inline editing of data like a spreadsheet for quick changes.
   • Works with a very wide range of databases via JDBC support.

   Cons:

   • No built-in workflow for data standardization, de-duplication, or master-record consolidation.
   • Larger datasets can occasionally affect performance.
   Learn more about DbVisualizer:

   • Check out DbVisualizer on their website
6. 

   6

   Klipfolio

   Best for data connections.

   • 14-day free trial
   • From $120/month (billed annually)

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   Customer Rating:4.7/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Klipfolio can access and combine data from hundreds of connections without writing unnecessary code.

   Why I picked Klipfolio: It can retrieve and combine your data from multiple sources and create data models by using its pre-built instant metrics. These sources include spreadsheets, files, databases, and web service application connections. Klipfolio allows you to import, edit, and analyze data to get exact, comprehensive insights. You can display your data using one of the platform’s pre-built visualizations from its Klip Gallery.

   Klipfolio is a good fit for any business looking to visualize complex data formulas to resolve revenue challenges. The PowerMetrics tool doesn’t require coding expertise or technical help from a development team. You and your teams can share visualizations and reports through view-only links, scheduled emails, Slack messages, or PDFs.

   Klipfolio Standout Features and Integrations

   Features include performance metrics, visual analytics, data analysis, ad-hoc reports, public and private dashboards, data discovery, dashboard creation, and filtered views.

   Integrations include Jira, Freshdesk, BambooHR, SendGrid, Twilio, Pipedrive, Recurly, New Relic, FreshBooks, Stripe, Basecamp, Zendesk, Salesforce, and Google Analytics.

   Pros and Cons

   Pros:

   • Dashboards fit any device.
   • Extensive knowledge base.
   • Excellent customer support.

   Cons:

   • Formula editing is complex.
   • Steep learning curve.
   Learn more about Klipfolio:

   • Check out Klipfolio on their website
7. 

   7

   Infogram

   Best for creating infographics.

   • Free plan available
   • From $25/month

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   Customer Rating:4.6/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Infogram is a drag-and-drop data visualization tool that allows anyone to create compelling infographics, reports, dashboards, and other vital business graphics.

   Why I picked Infogram: This web-based tool is one of the most popular platforms for visualizing data. Infogram’s primary use is to help users create exciting and interactive infographics, dashboards, and reports by using data-driven information. The platform provides users with numerous graphic options to make infographics, including over 550 maps, 35 charts, 20 templates, and other pictures and icons.

   Infogram is an excellent fit for anyone, from beginners new to creating data visualizations to large enterprises. The dashboard template library provides businesses with many visualization layouts that are perfect for tracking your data and identifying trends. It also offers many collaboration capabilities - you can invite team members to projects, set permissions, share project details, and collaborate in real time.

   Infogram Standout Features and Integrations

   Features include interactive maps and charts, reports, dashboards, online content publishing, infographics, social media posts, slides, and analytics.

   Integrations include Desktop.com, Google Analytics, Dropbox, Microsoft OneDrive, Google Drive, Shift, Azquo, and Turtl.

   Pros and Cons

   Pros:

   • No coding skills are required.
   • Drag and drop editor.
   • Handles multiple data sources.

   Cons:

   • Some customization limitations.
   • Not many integrations are available.
   Learn more about Infogram:

   • Check out Infogram on their website
8. 

   8

   Tableau

   Best intuitive data analysis.

   • 14-day free trial
   • Pricing upon request

   Visit Website

   Customer Rating:4.5/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Tableau provides built-in visual best practices that enable limitless visual data exploration that doesn’t interrupt analysis flow.

   Why I picked Tableau: Thanks to the platform’s flexibility and power, users can develop statistical modeling to build visualizations, explore data, and share insights. You can do all this in just a few clicks and by asking questions using Tableau’s natural language processing and artificial intelligence. It will save you and your team’s time by immediately producing the visual output everyone needs while also providing high-security levels with a guarantee to resolve security issues as soon as they happen.

   Tableau works for any sized company that needs a method to create nearly any type of data visualization. This includes simple charts to creative and interactive graphics. The vendor also provides extensive resources and knowledgebase that other Tableau users contribute to.

   Tableau Standout Features and Integrations

   Features include data management, virtual data connections, data governance, data lineage and quality, self-service data preparation, coordinated views, collaboration tools, and real-time data exploration.

   Integrations include Salesforce, Google Analytics, Smartsheet, SurveyMonkey, Zoho Survey, Amplitude, Odoo, Normalyze, Aprimo, Data Sandbox, Pendo, Khoros, and Payscale.

   Pros and Cons

   Pros:

   • Handles vast amounts of data.
   • User-friendly design.
   • Excellent visualization capabilities.

   Cons:

   • Downloading data takes time.
   • Steep learning curve.
   Learn more about Tableau:

   • Check out Tableau on their website
9. 

   9

   Databricks

   Best for secure data collaboration

   • Free edition available + 14-day free trial
   • From $0.15/DBU

   Visit Website

   Customer Rating:4.5/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

   

   Databricks is a cloud-based data intelligence platform that combines data engineering, machine learning, and SQL analytics—including AI/BI dashboards and conversational data exploration—in one environment.

   Who Is Databricks Best For?

   Databricks is a strong fit for data engineers, data scientists, and analytics engineers at mid-to-large enterprises managing large-scale, complex data environments.

   Why I Picked Databricks

   Databricks is one of my top picks because I love how it handles secure data collaboration at a level most visualization tools simply can't match. Unity Catalog sits at the center of this: you can define fine-grained access controls at the row and column level, auto-classify sensitive data like PII, and enforce policies so every dashboard or query only surfaces what a user is permitted to see. On top of that, Databricks Clean Rooms let teams run joint analysis on sensitive data across organizational boundaries without either party ever exposing raw records to the other.

   Databricks Key Features

   • AI/BI dashboards: Build interactive, shareable dashboards with dynamic filters, drill-through navigation, and AI-assisted chart creation directly in the platform.
   • Genie conversational analytics: Query data using plain-language questions to instantly generate charts and tables without writing SQL.
   • Notebook visualizations: Create inline charts across multiple chart types, including scatter plots, heatmaps, and choropleth maps, within live data notebooks.
   • AI-powered forecasting: Apply predictive forecasting to existing dashboard charts to visualize projected trends alongside historical data.

   Databricks Integrations

   Databricks offers validated integrations with a wide range of third-party tools through Partner Connect, covering data ingestion, BI, machine learning, and data governance. BI and visualization partners include Power BI, Tableau, Qlik Sense, Sigma Computing, ThoughtSpot, Hex, and Preset, along with data ingestion tools like Fivetran and Informatica, and transformation tools like dbt Cloud and Prophecy. Databricks is available on Zapier, and it provides a REST API for custom integrations.

   Pros and Cons

   Pros:

   • Supports choropleth maps, Sankey, and cohort charts
   • AI-assisted chart creation from natural language
   • Queries and visualizes data in one platform

   Cons:

   • Built-in chart options trail dedicated BI tools
   • Code-first approach limits non-technical users
   Learn more about Databricks:

   • Check out Databricks on their website
10. 

    10

    Qlik

    Best for beginners.

    • 30-day free trial
    • From $300/month (billed annually)

    Visit Website

    Customer Rating:4.4/5This rating combines scores from multiple user review sites to reflect overall customer sentiment about the product.

    

    Qlik provides business intelligence capabilities to help beginners and small organizations with discovery efforts.

    Why I picked Qlik: The platform’s Qlik Sense tool provides an AI-powered tool that offers interactive dashboards and data visualizations. The QlikView tool combines all data sources to help you get the most from your data visualization and reporting. If you’re starting your data visualization journey, Qlik can help you uncover various data patterns.

    Qlik is a cloud-based platform, so you can empower your teams to make better decisions with your data and create a data-driven organization. Qlik is an excellent option for any sized business that needs a tool to automatically clean and sort their data. It also provides AI capabilities that will help you analyze your data and understand the insights it discovers.

    Qlik Standout Features and Integrations

    Features include self-service visualizations, interactive dashboards, search and conversational analytics, embeddable analytics, visually-rich reports, alerts, mobile app, and geospatial analytics.

    Integrations include SysAid, Spacewell, Smartsheet, Meisterplan, Sympa, Plika, Datameer, Embrace ERP, AppTweak, Mobisale, Quill, SurveyMonkey Enterprise, Centra, and CloudSwyft.

    Pros and Cons

    Pros:

    • User-friendly UI.
    • Drag-and-drop tools.
    • Automated action triggers.

    Cons:

    • Resizing visualizations loses details.
    • Poor customer support.
    Learn more about Qlik:

    • Check out Qlik on their website